Objects of desire

A 40-piece limited edition celebrates the anniversary and the power of dreams

Two entrepreneurs who have realised their dreams by becoming benchmarks in fashion and cars: Salvatore Ferragamo and Ferry Porsche. The special series Porsche 911 Carrera 4 GTS and Porsche Taycan 4S were born from a shared vision.

by Giulia Paganoni

2' min read

2' min read

Four decades of history for the Italian branch of Porsche, which chose to celebrate this anniversary at the Il Borro estate (in the province of Arezzo), owned by the Ferragamo family, partner of the celebratory series together with Porsche Exclusive Manufaktur.

A shared vision: the new Ferragamo special series

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Porsche Italia has chosen to celebrate this important anniversary in its history with a special limited series of two models that represent the brand's tradition as well as its innovation: Porsche 911 Carrera 4 GTS and Porsche Taycan 4S, respectively offered at a price of 284,226 euro and 196,730 euro.

The special series was born from a shared vision between Salvatore Ferragamo and Ferry Porsche, two entrepreneurs who realised their dreams and became benchmarks in their respective fields. The goal was to create something truly unique, although Porsche tradition and styling cues are hard to change.

The special series is limited and includes forty Porsche 911 Carrera 4 GTSs, one for each year of the brand's presence in our country, and twelve Porsche Taycan 4Ss to represent the twelve model families marketed in Italy from 1985 to the present day.

Blusogno, new colour made ad hoc

For months, Ferragamo's technicians have been meeting with Porsche and Porsche Exclusive Manufaktur creatives, arriving at unprecedented solutions such as the application of Blusogno on the bodywork, interior and wheels of the cars. A path arrived at thanks to the Paint to Sample Plus programme that offers Porsche customers the possibility of creating totally personalised colours.

Both centre pillars bear a commemorative plaque bearing the number '40', the years 1985 and 2025 and the words 'Porsche' and 'Italy', a tribute to the 40th anniversary of Porsche Italia. All these elements are embossed so that they can also be felt by touch.

The Blusogno references can also be found in the accessories, such as the sides of the key and the customised car cover with the Porsche crest at the front and white Ferragamo lettering on the sides.

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