Innovation

America’s Cup: a call for 20 innovative projects linked to the blue economy

An initiative by the City of Naples and Invitalia to promote better organisation and economic benefits from the event to be held in 2027

Le barche  del team Luna Rossa nel golfo di Napoli testano il campo di gara delle regate dell'America's Cup  2027. Napoli. (Ansa)

3' min read

Translated by AI
Versione italiana

3' min read

Translated by AI
Versione italiana

A call for proposals to select up to 20 innovative ideas to be implemented for the America’s Cup, which will take place in Naples in 2027.

This is an initiative by the City of Naples and Invitalia, which have launched a ‘call for ideas’ with the support of the America’s Cup, aimed at start-ups, spin-offs and individuals with innovative projects dedicated to the blue economy and, in particular, to the world of sailing and related sectors: tourism, transport, sport, sustainability, safety and smart cities.

Loading...

The initiative forms part of the programme to promote the Louis Vuitton 38th America’s Cup and aims to transform this major sporting event into a catalyst for innovation, economic growth and enhanced appeal for the Naples area. Up to 20 innovative ideas will be selected, submitted by individuals or by start-ups and spin-offs established no more than six months prior to the date of publication of the call for proposals. The selected projects will embark on a six-month programme hosted within the City of Naples’ technology laboratories at the Real Albergo dei Poveri, designed to support the ideas from the definition of the business model through to validation, from prototyping to market launch.

The projects selected will be offered services and support: specialist mentoring from industry experts, researchers, entrepreneurs and leading companies; training and support on business design, fundraising, go-to-market strategies and strategic development; advice on intellectual property and market strategies; exclusive access to the technological resources of the Albergo dei Poveri laboratories for prototyping and development, with expert support from the Meditech Competence Centre; networking with public and private stakeholders, potential investors and industrial partners.

Invitalia will also offer support in identifying the most suitable funding schemes for each project, giving priority to initiatives led predominantly by people under 35 and/or women.

The Call invites proposals to develop solutions capable of addressing six strategic challenges for the future of the Blue Economy: innovating the shipbuilding and sailing sectors, with solutions that integrate research, new technologies and sustainability; making ports and logistics more efficient and sustainable through automation, digitalisation and new solutions for managing port flows and operations; rethinking maritime tourism, optimising tourist flows and distributing the benefits in a more sustainable manner from an economic, social and environmental perspective; making the sea and urban spaces more accessible by developing solutions and services capable of improving inclusivity and usability; protect and enhance marine resources through new technologies and models capable of safeguarding raw materials and marine biological resources and promoting their sustainable use; monitor and manage the effects of climate change by developing tools to measure and mitigate its impact on the seas, coastlines and territories.

Applications must be received by the indirizzo:bandi.contributi@pec.comune.napoli.it by 15 November 2026.

Proposals will be assessed by a Technical Committee through a two-stage process: an initial document-based assessment, focusing on the quality, impact and feasibility of the projects, and a second stage for shortlisted candidates, who will be asked to present their idea via a pitch and a question-and-answer session.

“Innovation and support for young talent in our region are the paths we must take in the immediate future,” says the Mayor of Naples, Gaetano Manfredi. “With this call for proposals, we are creating the conditions to support start-ups on a path of advanced training, providing expertise, experience, spaces and opportunities to encourage new ideas and projects capable of combining technology and sustainability. With a particular focus on everything related to the Blue Economy. From this perspective, the America’s Cup represents a unique opportunity for young entrepreneurs, offering chances to meet and exchange expertise. Naples is therefore at the forefront of international events and increasingly at the heart of our country’s economic fabric, establishing itself as a true Mediterranean capital,”

“The America’s Cup represents an important opportunity to boost the region’s development even beyond the sporting event itself,” adds Bernardo Mattarella, CEO of Invitalia. “The collaboration between Invitalia and Naples City Council aims to nurture entrepreneurial talent to bring out the best ideas, particularly in the Blue Economy sector. Promoting the creation of highly innovative businesses, with the involvement, in particular, of young people and women, helps to generate quality jobs and create a virtuous cycle of economic, social, environmental and cultural benefits for the communities concerned and for the country as a whole.”

Copyright reserved ©
Loading...
Loading...

Brand connect

Loading...

Newsletter

Notizie e approfondimenti sugli avvenimenti politici, economici e finanziari.

Iscriviti