Antenna, what the Greek group is doing in negotiations with Gedi
Antenna is an international giant with over 30 years of experience in the television industry: it owns 37 TV channels, including free-to-air and pay-TV platforms, broadcast in Europe, North America and Australia
From mass media to maritime and real estate. These are the areas of activity in which the K Group, the group of companies owned by the Greek Kyriakou family and of which Antenna is a part, has been negotiating for months with Gedi (Exor) to take over the publishing assets of the group to which La Stampa and Repubblica also belong.
Antenna is an international giant with over 30 years of experience in the television industry: it owns 37 TV channels, including free-to-air and pay-TV platforms, broadcast in Europe, North America and Australia.
Founded in 1989 with the launch of ANT1 TV in Greece, the Antenna Group owns television media that directly reach an audience of 140 million people worldwide, and a total audience of 500 million - declared by the group - thanks to its international partners.
Antenna Group, a completely private and unlisted company, defines itself as a player with a long-term vision, based on high-yield, non-speculative investments. Over the years, the Kyriakou family has built a media portfolio declared as being based on growth, international expansion and the editorial independence of the acquired brands. The strategy, the group explains, is to invest in financially distressed media assets with the aim of turning them into profitable businesses.
One example is Nova Television Bulgaria, acquired in 2000 for USD 3 million and resold in 2008 for USD 970 million. Antenna initiated an expansion strategy in South-East Europe, taking over and restructuring TV channels and broadcasters in Slovenia, Romania, Serbia, Montenegro and Greece.

