Apple delays launch of artificial intelligence in Europe
The news was in the air since launch day, but now it is official: EU rules slow down Apple Intelligence
2' min read
2' min read
The news had been in the air since launch day, but now it is official: EU rules are slowing down Apple Intelligence. The Cupertino-based company has announced that it will delay the launch of some new artificial intelligence features because EU rules require it to ensure that competing products and services can work with its devices.
The company stated that these functions - Phone Mirroring, SharePlay Screen Sharing and Apple Intelligence - will not be distributed to EU users this year.
"In particular, we are concerned that the interoperability requirements of the DMA (Digital Markets Act) may force us to compromise the integrity of our products in ways that jeopardise user privacy and data security," an Apple spokeswoman said.
The news does not seem to have particularly shaken the market, with Apple's stock remaining virtually unchanged.
Apple unveiled its artificial intelligence, Apple Intelligence, at the latest developers' conference held in Cupertino (the WWDC). A launch that favourably shocked the market, with Apple's stock experiencing days of great enthusiasm, for a rally that brought the Cupertino company back to the top of Wall Street among the largest capitalisation companies.

