A 4.5 billion supply chain at Marmomac. United States first market
From 24 to 27 September, the event representing the stone industry, with 1,500 exhibitors and visitors from 138 countries
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Key points
3' min read
A positive trade balance of Euro 2.7 billion, which will continue to increase in 2023, despite a more complex market context, which after two years of great growth has marked the pace, as has happened in many manufacturing sectors. And a global competitiveness that makes Italy the second exporting country in the world, after China, in the stone sector, which includes raw and processed products and processing technologies.
The data are those provided by Confindustria Marmomacchine on the eve of the new edition of Marmomac, the main event in the sector organised by Veronafiere, which this year takes place from 24 to 27 September and sees the participation of 1,500 exhibitors from all over the world, active in all segments of the supply chain, from machinery production to marble processing.
An export-oriented sector
.Therefore, despite the slowdown in the global market - mainly due to external factors such as the conflicts in Ukraine and the Middle East, the slowdown in Germany, and the elections in the United States that traditionally cool down consumption in the country - the Italian marble industry confirms itself as a made-in-Italy excellence, with 3,200 companies and a production value that in 2023 reached 4.5 billion euro. But above all, it has a strong international vocation, witnessed by an export share accounting for 71.2% of total turnover. This international vocation is reflected in Marmomac, where last year foreign visitors accounted for 66.85 of the total 51 thousand participants, arriving from 138 countries.
These results have been achieved, as Veronafiere President Federico Bricolo recalls, also thanks to the teamwork carried out by the exhibition group in cooperation with Confindustria Maqrmomachcine, the Ice agency and the Ministry of Foreign Affairs to attract to the Venetian city not only a growing number of international buyers, but above all profiled buyers from key markets for the development of Italian companies. This year there will be 271 new operators selected from 44 countries.
Furthermore, the exhibition group is investing - in line with the objectives of the One 2024-2026 development plan - to strengthen the presence of its key events, including Marmomac itself. "We have started the rebranding and repositioning of our exhibition organised in Brazil by the subsidiary Veronafiere do Brasil," explains Bricolo, "which from 2025 will be called Marmomac Brazil and will be held in Sao Paulo. The next step, as General Manager Adolfo Rebughini hints, could be the United States, the leading export market for Italian stone materials and technologies.
