Theft

Big hit at Dior in the centre of Florence. Goods worth 200,000 euro stolen

More and more haute couture and jewellery heists in Florence and Rome, highly planned raids with considerable economic value

Una veduta esterna del negozio di Dior a Firenze, 31 agosto 2025.
Colpo da circa 200mila euro al negozio Dior la notte scorsa di via Strozzi a Firenze, in pieno centro storico. Sono state rubate borse e capi d'abbigliamento. Del furto, avvenuto verso le 3, si è accorta la vigilanza privata dopo aver temuto per un incendio a causa del fumo che si era diffuso nel grande negozio. In realtà, come hanno appurato i vigili del fuoco, erano i nebbiogeni diffusi dall'allarme antirapina che è entrato in funzione. Si occupa delle indagini la polizia. 
ANSA/MICHELE GIUNTINI

3' min read

3' min read

Another maxi-theft by the criminal underworld in the centre of Florence a few days after the one on the night of Ferragosto for hundreds of thousands of euro worth of valuables plundered from a jewellery shop near Piazza della Signoria. This time, again at night, between Saturday 30 and Sunday 31 August, the thieves robbed the Dior shop in Via Strozzi, next to Piazza della Repubblica, in the golden triangle of designer and globalised commerce, at around 3am.

The value of the stolen goods is estimated at around 200,000 euro. Handbags and clothing items were stolen. The theft was noticed by private security who, at first, feared a fire, because of the smoke visible from outside, from the shop windows. In reality, as the fire brigade ascertained, it was fog triggered by the burglar alarm, which went off.

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The thieves, from what has been reconstructed so far, are said to have entered through a large wooden door of the adjacent building, an entrance around the corner from Via Sassetti. In order to enter, the lock was not picked; the thieves may have typed in the code on the keypad with which the entrance to the building is equipped, but this will be ascertained by police investigations. From the lobby, the door leading to the cellars would have been forced, followed by a small door connecting to the back of the Dior shop, which would also be used for suppliers and the unloading of goods. The thieves allegedly showed knowledge of the arrangement of the secondary entrances to the shop. Not being able to enter from Via Strozzi, from the front, they 'worked on the building at the back, which is also inhabited on the upper floors and houses professional offices plus a B&.

In all likelihood, several people may have acted in the heist, not only those who came in to loot the goods from the shelves, but also several 'posts' placed in cars and on street corners to warn of the possible arrival of vigilantes, police forces, or passers-by, as well as informers and backstabbers. Images from the numerous public cameras placed around the city will be able to clarify this, an operation also useful for reconstructing escape routes, finding where the vehicles were abandoned and where the goods were transshipped. The Dior staff put everything back in order, cleaned and restocked the shop. There was a regular opening on Sunday morning, customers did not notice anything.

The police are investigating, just as they have been doing since the night between 15 and 16 August for the other, recent heist in the historic centre of Florence when, in Via de' Cerchi, the thieves carried out a minute-and-a-half blitz in a jeweller's shop, at around 2am. They barricaded the narrow streets of the mediaeval network with cars, three went in to loot valuables and jewellery worth hundreds of thousands of euro, then fled as the alarm sounded.

Often the centre of Florence has suffered blatant attacks by the underworld. On the night of 21-22 May 2022, a gang reached a jeweller's shop in Via Por Santa Maria from the sewers and made a haul of half a million. On the morning of 16 December 2024, in the same street, which is between Ponte Vecchio and Palazzo Vecchio, a jeweller's shop was robbed of EUR 300,000 worth of valuables. The mobile squad arrested an Albanian and identified three accomplices who had fled abroad.

In Italy, haute couture and luxury jewellery are increasingly in the crosshairs, even in places that would be considered guarded. In Rome on 8 August, thieves in action at Valentino's in Piazza di Spagna stole 30 bags at night, the second heist in nine months. By contrast, in June 2024 in Via Condotti, a EUR 500,000 heist at Bulgari with a hole in the floor. And even earlier, in April 2023 the Fendi shop in Via del Corso was hit, value of the stolen goods EUR 200,000. In November 2024, on the other hand, a 26-year-old man was arrested who had smashed the window of Yves Saint Laurent in Piazza San Babila in Milan, grabbing goods worth 150,000 euro. On the other hand, the theft from Hermes in Via Montenapoleone aimed at four bags - a total of 90,000 euro, including a Birkin worth 50,000 euro - which were taken almost silently, with dexterity in the routine of a warehouse of the maison on 7 August 2023.

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