Cars

Blume leaves Porsche leadership: double assignment with Volkswagen at the end of the line

The luxury brand has started negotiations with Michael Leiters, former CEO of McLaren Automotive, as a potential successor

by Finance Review

German carmaker Volkswagen (VW) CEO Oliver Blume addresses an annual news conference to present the company's results at the company's headquarters plant in Wolfsburg, central Germany, on March 11, 2025. (Photo by Ronny HARTMANN / AFP)

2' min read

Translated by AI
Versione italiana

2' min read

Translated by AI
Versione italiana

After ten years at the helm of Porsche and just over two years at the helm of Volkswagen at the same time, Oliver Blume is preparing to step down as CEO of the Zuffenhausen-based company. The decision, announced by Bild and confirmed in a press release, closes a controversial chapter in the German group's governance. Blume will continue as CEO of the Volkswagen group, while Porsche has begun negotiations with Michael Leiters, former CEO of McLaren Automotive, who has been mentioned as a potential successor.

Porsche's supervisory board, according to German sources, has already agreed on the succession, which will be formally voted on at its meeting on 24 October. With Blume's exit, expected during 2026, the dual leadership, which had caused growing discontent among investors, comes to an end.

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Shareholder criticism

Since taking office at the helm of both companies in September 2022, Blume had faced scepticism from the markets and institutional funds, which considered the dual responsibility untenable. 'The separation of roles is good news: Volkswagen needs a ceo focused on restructuring and the new electric range,' commented Ingo Speich of Deka Investment, a shareholder in both companies.

And indeed, the numbers have not helped Blume. Since the dual appointment, Volkswagen's share has lost more than a third of its value, while Porsche, which entered the stock market in 2022 with high expectations, has fallen by more than half, until it dropped off the Frankfurt Stock Exchange's main list, the DAX, last month. A slump that reflects the sporting brand's operational difficulties, grappling with slumping sales in China and a strategy on electrics that has clearly been called into question.

The return to the heat engine

Only a few weeks ago, Blume admitted that the total transition to electrics would take longer than expected, announcing a partial return to internal combustion engines, a symbol of the brand's historical identity. A costly reversal, requiring new investments and industrial reorientation.

The Volkswagen Challenge

Freed from his commitment to Porsche, Blume will now be able to concentrate on the relaunch of the Volkswagen group, which is engaged in a thorough restructuring and in the chase after Chinese and American competitors on the EV front, where the Wolfsburg-based manufacturer is reaping important results. The group has just started the revision of its industrial strategy, with the aim of simplifying the range and increasing profitability.

Blume's departure from Porsche, therefore, marks the end of an unsuccessful governance experiment and the beginning of a new phase for the Stuttgart-based brand. With the arrival of Leiters, a German engineer with experience at Ferrari and McLaren, Porsche aims to re-establish autonomous driving and focus more on the challenges of the global market, between electrification, profitability and brand identity.

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