Ponti enters the Special Register of Historic Brands of National Interest

Ponti, a leading company in Italia in the production of vinegars and vegetables in glass, officially enters the Special Register of Historical Trademarks of National Interest, a milestone that celebrates 239 years of history, as recalled by that "since 1787" on the labels, and that "consolidates Ponti's position as a reference brand for high quality and gastronomic culture", comment the company from Ghemme (Novara).

"It is a great honour to be included in the Register," comments Giacomo Ponti, President of Ponti Spa. "It is an important recognition for what has been done so far, but it also means strengthening a bond that for almost 240 years has united Ponti to the quality and excellence that Italian families recognise in us. Being awarded the title of 'Historic Brand' is a commitment that encourages us to look to the future with confidence thanks to the solidity of our roots. We will continue to innovate while respecting people and the territory, values that have always guided our vision".

Una foto storica dello stabilmento Ponti

This achievement will allow Ponti to use the official logo of Historical Brand, "further strengthening the brand identity and its role as an ambassador of Italian cuisine in the world". An asset that goes hand in hand with the commitment to sustainability, already attested by the B Corp. 

From an annual turnover of about 120 million, Ponti aims to double its revenues over the next three years to 250 million and to reproportion the weight of Italia-foreign sales to 50-50%. "Thanks to the adoption of cutting-edge technologies and sustainable processes," recalls a note, "the company is committed to ensuring that each product not only respects gastronomic excellence, but also the environment and people.