Brume trend: vaporises like a perfume, is as effective as a cream
Ultra-soft texture to apply to face, body and hair, with a double advantage: an immediate sensation of freshness combined with the benefit of a real treatment formula.
by Laura Belli
3' min read
3' min read
Shake the bottle and spray generously: it is the beauty gesture that requires less time and effort. Precisely because of the featherweight consistencies that, unlike those of a cream or fluid, require a massage to allow the active ingredients to penetrate. The mists are the most convenient prêt-à-porter beauty solution for when the temperatures are still high: just keep them in your desk drawer in the office or in your bag to always have a recharge of well-being at hand, to be renewed at different times of the day.
Even when travelling, to counter the drying effect of air conditioning in cars, planes and trains. For all mists, the real plus lies in the formulations: the choice of active ingredients makes them a more ethereal version, but no less performing than classic treatments. Precisely because they are so light and pleasant to use, the gesture can be repeated several times during the day, multiplying the benefits. For the face, an evanescent texture such as La Prairie's Skin Caviar The Mist (limited edition) with caviar infusion rehydrates and smoothes the skin. It has a strongly revitalising and moisturising formula The Revitalising Mist by La Mer, based on marine botanical extracts activated with each spray by a magnet. On the other hand, to boost defences and protect against oxidative stress, Sérum-en-Brume au Camélia Rouge N°1 de Chanel has a two-phase texture that is absolutely imperceptible on the skin. For a moisturising bath, before and after make-up, the ideal is Brume De Beauté by Gucci: with black rose oil, hyaluronic acid and a blend of film-forming agents that help to prolong the hold of make-up despite the intense heat.
The body versions are no less effective: in addition to preserving hydration, softness and radiance, they are accompanied by persistent fragrant notes. For those who love citrus scents, Libre L'Eau Nue by YSL Beauty, alcohol-free, works thanks to an oil-in-water formula inspired by Moroccan beauty rituals.
Delicate and invigorating on the other hand is the anniversary edition for the 40th anniversary of the Valmont brand: Eau by Valmont Vitalizing Body Mist, with glacial water, conifer hydrolates, floral waters of helichrysum and edelweiss. Then there is the chapter on hair mists with formulas designed to leave it soft, silky and delicately perfumed. They are applied as a last styling gesture, but also as a touch-up after hours. The Brume Bouclier Protection of Hair Rituel by Sisley is formulated with antioxidant actives combined with a barrier effect that protects against environmental aggression. The Merchant of Venice's Red Potion Hair Mist, on the other hand, releases notes of citrus, tonka bean and sandalwood, with a dry finish that does not weigh down or alter the style.
For those who love chypre sillage, the choice falls on Cartier's La Panthère Brume de Cheveux Parfumée with a fragrance that weaves together notes of gardenia and musk. The elegance of the sculptured bottle makes it a favourite to keep in your handbag. For an even more intense cooling effect, the tip is to leave the mists in the fridge for at least half an hour before using them. Especially when it comes to a multi-target like Verbena Rinfresca Spray Biphasic Body & Hair Treatment by L'Erbolario, with extract and distilled verbena water, which refreshes and quenches the skin, detangles and perfumes the hair.
