Auto China 2026

Byd raises the challenge to the European big boys. Denza Z spider makes its debut at the Beijing motor show

Chinese group at the capital's exhibition updates and enhances range for domestic and global markets

by Lello Naso

2' min read

Translated by AI
Versione italiana

2' min read

Translated by AI
Versione italiana

New energy, range expansion, design and technology. At the Beijing Motor Show, Byd reaffirms its strategy of expansion in all markets with the presentation of new models and restyling. From the family-mobility concept Ocean-V to the Sealon 08 SUV, to the 1,000-horsepower supercar Denza Z and the Yangwang U9 Xtreme, the world's fastest car, the aim of expanding the range to the premium and luxury segments, in addition to the most popular models, is clear. Electrification technologies, such as Flash charging and the second-generation Blade battery, which are available on all models, are the tools to facilitate the purchase of new energy vehicles in China and international markets.

The strategy is differentiated by areas. Denza N9 will be launched in Europe. On Seal 8, Sealion 8 and the third generation of Atto 3, an assessment is under way on how and when to land in Europe and also in Italia.

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The spotlight was on Denza Z, the world's fastest spider. Exhibited in Beijing in the cabriolet version with a retractable soft-top roof, the Denza Z was created by a global design team led by Wolfgang Egger. It incorporates the DiSus-M system, an intelligent control system designed to handle extreme performance, with power in excess of 1000 hp and acceleration from 0 to 100 km/h in less than two seconds. The Denza Z is a challenge to European competitors, traditionally dominating the luxury segment.

The Seal 08 and Sealion 08, the new flagships of the Ocean series that are candidates for landing in Europe, are an SUV and a sedan with essential lines, designed for families. Careful interiors and functionality are the elements that characterise them. Seal 8's front occupants have zero-gravity seats that recline at the touch of a button, while in the rear there are electric leg rests, multi-angle backrest adjustment and a touchscreen in the centre armrest. All seats include ventilation, heating and a massage function.

 

The Sealion 08 Suv - 5115 mm in length, 1999 mm in width and 1800 mm in height, with a wheelbase of 3003 mm - allows a configuration of six independent seats in three rows. Design details include floating hubcaps in the 21-inch wheels. Both models integrate the second-generation Blade battery with Flash charging technology, ready in five minutes and complete in nine.

Among the candidates to arrive in Europe and Italia, the third generation of the Atto 3 is also on display in Beijing. With over 1.1 million cars sold in 116 markets, the Atto 3 is one of BYD's most successful global models. The new Atto 3 has an updated design, Flash Charging technology, Lidar assisted driving system and intelligent cockpit. The design shows a longer wheelbase. The interior combines sporty elements and comfort. There is a two-spoke steering wheel with ergonomic controls and a panoramic roof.

Specifications include length 4665 mm, width 1895 mm, height 1675 mm, wheelbase 2770 mm, rear-wheel drive, power up to 327 PS, second-generation Blade Battery with capacity up to 68.547 kWh, range up to 630 km, Flash Charging.

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