BYD Shark: the new plug-in hybrid pick-up makes its European debut to take on Ford and Toyota

The European pick-up market has a new player: the BYD Shark. By introducing its vehicle to Europe, the Chinese manufacturer aims to revolutionise the pick-up sector with its Super Hybrid DMO technology – where ‘D’ stands for Dual Mode and ‘O’ for off-road – offering an alternative to conventional diesel engines, such as those found in the Ford Ranger. Measuring 5,457 mm long, 1,971 mm wide and 1,925 mm high, the Shark is a double-cab model with five seats. It features a plug-in hybrid powertrain, complemented by a comprehensive range of technological features. The Shark’s design is characterised by a front end featuring slim headlights positioned either side of a horizontal light signature that spans the entire width of the vehicle, whilst the centre of the grille bears the BYD logo.

The BYD Shark is part of the range of full-size pick-ups designed for the global market, including Europe. The double-cab body is paired with a wheelbase of 3,260 mm, a combination that provides a spacious cabin without compromising off-road capability. The side view, meanwhile, highlights the large, pronounced wheel arches, the plastic skid plates running along the bodywork and the integrated running boards – all details that emphasise the model’s off-road credentials. Rounding off the look are large 18-inch alloy wheels fitted with tyres specifically designed for use on mixed terrain.

The cabin focuses on technology and comfort, with a look much closer to that of an SUV than a traditional work vehicle. The dashboard features a 10.25-inch digital instrument cluster and a 15.6-inch central touchscreen display – the largest available in the pick-up segment. The front seats are sports seats, but they are also heated and ventilated. There is also a head-up display. Furthermore, all rear passengers benefit from a flat floor, nearly 90 cm of legroom and a seatback inclined at 27°, a design feature intended to enhance on-board comfort.

In terms of features, the vehicle is equipped with a 12-speaker Dynaudio sound system, 50 W wireless smartphone charging, wireless Apple CarPlay and Android Auto, a sat-nav, 360-degree cameras and app-based updates. Furthermore, the load bed offers a capacity of 1,200 litres and can carry a payload of up to 790 kg – figures that ensure the BYD pick-up is suitable for both everyday use and professional requirements. With a towing capacity of 2,500 kg, the Shark can tow trailers or carry equipment. In short, it is a vehicle capable of meeting the needs of European users as well.

The new Shark is based on the Super Hybrid DMO platform, developed specifically for off-road vehicles. The system combines a 1.5-litre turbo petrol engine producing 150 cv and 240 Nm of torque, used as a generator, with two electric motors: the front motor delivers 231 cv, whilst the rear motor produces 204 cv. The total power output is 436 cv and 650 Nm, enabling acceleration from 0 to 100 km/h in 5.7 seconds. The 32.2 kWh Blade battery, integrated into the chassis using Cell-to-Chassis technology, guarantees a range of up to 90 km in 100% electric mode, as well as a total range of approximately 674 km.