Cilento Mediterraneo, a partnership for well-being and sustainable development

In the heart of the Cilento region, recognised by Unesco as an Emblematic Community of the Mediterranean Diet, the 'Cilento Mediterraneo' initiative was launched to renew the local tourist offer by integrating Mediterranean history and food culture. The BSB-Cilento Mediterraneo partnership, promoted by Scabec and the Campania Region, aims to develop a local model that enhances the area surrounding the municipality of Centola-Palinuro as a tourist system, focusing on food to improve the quality of life.

The 'Mare/Monti' project in the Cilento, Vallo di Diano and Alburni Park connects communities, businesses and institutions to promote innovation and pride in the Cilento lands through integrated culinary, cultural and tourism experiences.

Cilento, at the crossroads of historical and gastronomic cultures, embodies the Mediterranean Diet renowned for its health benefits and sustainability. The BSB-Cilento Mediterraneo© partnership enhances tourist attractiveness with innovative hospitality such as the Interreg MD.net home restaurants of the Campania Region.

Tackling the depopulation of villages such as Cannalonga, Ceraso, Novi Velia, Moio della Civitella, Vallo della Lucania, Cuccaro Vetere, Futano, Montano Antilia, San Mauro Labruca, and Valle dell'Angelo, projects such as Maps by Unicef Innocenti improve social services and social cohesion. Forest Therapy and Forest Bathing practices are also offered in the Cilento National Park, improving physical and mental health while enhancing the territory.

The integration of augmented and virtual reality through 'Borgo Interactive' and 'Cilento in rete' enriches the tourist experience, while a campaign with the Chamber of Commerce in Canada aims to attract Canadian tourists interested in rural and food and wine tourism.