Trade policies

Credit Agricole: an end to aggressive emails and training courses on best practice for all

Agreement between trade unions and the senior management of the French bank in Italia: a guide to countering commercial pressure and compulsory training courses for managers too

Una filiale di Credit Agricole (Imagoeconomica)

2' min read

Translated by AI
Versione italiana

2' min read

Translated by AI
Versione italiana

No more emails with an aggressive tone or where capital letters are used to emphasise specific instructions. The handbook on commercial policies and work organisation, signed by Crédit Agricole Italia and the five banking trade union organisations, goes into great detail. The title of the document is telling: ‘Appropriate Managerial Conduct’, and the signatures of the signatories are still fresh, as they date from 15 July. It is a four-page handbook comprising six key sections; aggressive emails fall under the heading: ‘Avoiding abrasive language’.

Courses for everyone

Before going into detail, it is important to highlight a preliminary point regarding the guidelines on conduct; there are, in fact, five annexed articles. Article 4 stipulates that the document will be made available on the intranet and distributed ‘to all staff (including managers), both through the company’s communication channels (email, company portal, meetings) and through specific compulsory training programmes’. There will therefore be courses on best practice which managers must also attend, and this is a genuine obligation.

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The trade union statement

And to think that the previous trade union leaflet, dated 3 June, had a headline that was not exactly conciliatory: ‘Commercial pressure: change cannot wait’. It was a statement that condemned a series of practices relating precisely to commercial pressure. Even then, however, it referred to the ongoing discussions regarding the guidelines that were subsequently signed on 15 July.

The chapters of the handbook

The first chapter is entitled ‘Involving all team members in the group strategy’; among the most important guidelines in this section is the specification regarding meetings, which, for example, ‘should be convened without being too frequent and with adequate notice’, whilst also taking care ‘to avoid contacting colleagues outside working hours, paying particular attention to part-time staff’.

The second chapter urges readers to “avoid an overload of ad hoc requests”; in this context, it is specified that “the collection of commercial data must, as a rule, be carried out using tools provided centrally by the company, thereby avoiding misuse, excessive frequency and unnecessary repetition”.

Chapter 3 calls for “promoting a constructive dialogue aimed at recognising and valuing performance”; an example? “Highlighting successes and best practices”.

The fourth point is self-explanatory, namely ‘Overcoming the habit of always talking only about figures and results’, whilst the following chapter concerns the prohibition of ‘abusive language’, as already mentioned. Finally, there is the chapter on the need to “Show greater attention to people’s needs”. How? By, for example, “providing opportunities for actively listening to the concerns of individuals and teams (being sensitive to signs of stress and reporting them)”. A list of excellent proposals. We shall see if they are put into practice.

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