Digital Economy

Does the chatbot know us better than our partner? Four tests to find out

ChatGPT, Gemini, Claude and Meta AI remember preferences, conversations and habits, but they can also piece together scattered clues to form a personal profile. Here are some prompts to help you understand what they know, distinguish between facts and inferences, and try to delete the most sensitive information. Before it becomes a privacy issue. Or a relationship issue.

3' min read

Translated by AI
Versione italiana

3' min read

Translated by AI
Versione italiana

On a sweltering summer’s evening, someone might come up with the idea of playing a game: let’s see if the chatbot knows me better than you do (wife or husband). A daft idea: we might find out that the chatbot wins. Would that be worse news for our privacy or for our relationship? Who can say? But if we want to test the waters, we can carry out a few trials.

First prompt: “List the personal information and preferences you can use to personalise your responses about me. Divide them into: information explicitly stated, information drawn from previous chats or memory, information from linked apps or services, and inferences. For each item, indicate the level of confidence and the source, if available. Do not present an inference as a fact.”

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The prompt is used to distinguish between what has been stated explicitly and what the system has inferred.

Second test: “What information are you using right now to reply to me? Please indicate whether it comes from your memory, chat history, personalised instructions, files or linked integrations.”

This test helps to distinguish between permanent storage and the history and content of linked services.

Let’s get to the bottom of this: “What inferences about habits, work, interests, location, age group, family situation or state of health might you have drawn from our conversations? List them only if they are supported by the messages. For each inference, explain what clues led you to it and how uncertain it is.”

Here, the chatbot should present the profile it has built up about us, for example based on questions asked about medicines, sport and travel. Relationship issues (precisely).

Final step: let’s understand just how dangerous what the chatbot has learnt about us can be. “If you had to prepare a summary to check before sharing it with an employer, an insurer or a stranger, what personal or sensitive information would you include? Separate what you remember from what you estimate, and do not include any data that you cannot trace back to our interactions.”

Please note: do not enter any new personal information just to see if the chatbot recognises it. This includes medical diagnoses, precise contact details, financial data, identity documents, confidential business information or third-party conversations. It may not have recognised it before, but it does now.

At this point, we can try to clear up some ‘uncomfortable’ information.

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In ChatGPT, under ‘Settings’, in the ‘Personalisation’ section, you can view a summary of your history, edit or delete content, and disable the feature.

Deactivating the memory does not automatically delete chats, files, custom instructions or links to external applications. To completely remove a specific piece of information, OpenAI advises deleting all sources in which it may appear.

Similarly, Google allows you to enable or disable Gemini’s memory via the settings under ‘Personalisation’.

Claude’s memory function is primarily geared towards his professional role, projects, communication preferences and working methods.

In Settings, under ‘Storage’, you can disable the chat history feature and request changes or deletions.

Meta AI in WhatsApp works in a more complex way. Meta receives the prompts, the messages shared with the assistant and the feedback sent in order to provide a response. Normal private conversations between users remain protected by end-to-end encryption, but this protection does not extend to content selected by the user to interact with Meta AI.

For European users, Meta has stated that interactions with the AI can be used to train and improve the models, whilst private messages with friends and family are not used unless shared with AI features. Interactions with Meta AI on WhatsApp can contribute to personalisation on Facebook and Instagram only if the user has chosen to link WhatsApp to their other accounts in Meta’s Account Management Centre.

There is no option on Meta AI to clear its memory. However, as the chatbot suggests, we can ask it to delete specific information or all the information it holds about us, and it will try to do so. We can only hope it works.

In any case, all four of these chatbots allow you to start a temporary chat. This is useful when you don’t want them to store sensitive data. As always: prevention is better than cure. Even your relationship with your partner – the real one, not the one with the chatbot – will benefit from this.

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