Egm x-rayed: Deodato.Gallery reports 14.4 % ebitda increase
This is the figure for 2024 for the arts company that closed its Brussels office and one of its two offices in Rome
6' min read
Key points
6' min read
Is the art market in crisis? If we take into account the figures of the latest industry report by Art Basel and Ubs, it would seem so. Indeed, in 2024, the aggregate value of global sales fell by 12% to USD 57.5 billion, which is below the 2008 - 2023 average of USD 60 to 68 billion. But in 2024, the number of transactions rose by 3% to 40.5 million units, which means that more artworks with a lower unit price (notably less than $50,000) were sold.
This is where the results of Deodato.Gallery, the only representative of the art sector among the listed companies in Italy (at Euronext Growth Milan), come in. Revenues did indeed fall by 14.7% to EUR 8.9 million, but it should be emphasised that this drop (mostly referring to the core business of selling works by international artists) was largely determined by the fact that in 2023 the Swiss subsidiary Deodato Ch had realised sales of no less than EUR 2.3 million thanks to a high unit sale, while in 2024 the value amounted to EUR 469,000.
The numbers
.On the other hand, Deodato.Gallery is continuing to focus on 'ancillary' business lines in order to diversify its revenue sources, and in particular onrental activities of selected works or entire exhibitions to museums and exhibition spaces, as well as the customisation of corporate events and the sale of royalties for co-branding events. In 2024, revenues from services (mainly tech services related to digital art) jumped from EUR 76,000 to EUR 968,000, and rental and royalty fees jumped 42% to EUR 1.7 million.
These 'ancillary' business lines are high margin and less tied to the general trend of the art market. And so it is that in 2024, the company managed to reduce material consumption costs by 34.1% to EUR 4.6 million and also service costs by 10.2% to EUR 1.8 million. It should be mentioned that the territorial presence was rationalised during the period, with the reduction from two to one office in Rome, from three to two strategic exhibition spaces in Milan, and the closure of the Brussels office in June. Personnel costs, on the other hand, jumped by 35.3% to EUR 1.3 million as it was decided to strengthen the commercial area, creating a team of three 'art advisors' dedicated to premium collectors' loyalty activities with a calendar of exclusive events, previews and meetings with artists.
New divisions on museum projects and art-related products
A new division dedicated to museum projects has been set up to produce 'turnkey' exhibitions with direct management of ticketing, catalogues and limited editions. Three exhibitions are already being planned for 2025, one of which on the relationship between digital art and Nft (not coincidentally in line with Deodato. Gallery's tech services business), and an in-house agency for art-related products offering art branding, advisory, training, set-up and corporate events services, as well as editorial content via the Artuu.it platform, has been operational since the second half of 2024.

