Acqua dell'Elba with Legambiente for sea turtles
The Benefit Society's Tartabeachtour and Tartalove initiatives start
1' min read
1' min read
It is called "Tartabeachtour", the Acqua dell'Elba initiative that will start on 3 July in Marciana Marina and will include 15 events distributed in various locations on the island of Elba until 27 August on the Fetovaia beach: educational activities and creative workshops to bring adults and children closer to the world of sea turtles, promoting greater awareness of the need to protect their natural habitat.
It is just one of the initiatives to preserve and protect the beauty of the sea and its creatures by the family business and Benefit Society with 24 years of history that produces all its fragrances on the island of Elba, promoting a model of sustainable development.
The company supports Legambiente in the Tartalove project to safeguard sea turtles by recovering, caring for and monitoring nests and raising awareness among fishermen, tourists and local communities. On the occasion of World Sea Turtle Day, 16 June 2024, it is launching a special edition of its 500 ml 'Isola d'Elba' room perfumer, with a wooden diffuser customised with the Tartalove logo. This limited edition will be available until 28 February 2025 in all flagship shops and on the acquadellelba.com website. 15% of sales proceeds will be donated to Tartalove to support nest monitoring activities, medical care for turtles and awareness initiatives.


