Bags 2026

Europe wins, China divides and America likes it less than before

Economic growth and a new phase of earnings growth expected in the Old Continent

by Isabella Della Valle

(Reuters)

4' min read

Translated by AI
Versione italiana

4' min read

Translated by AI
Versione italiana

Europe is undoubtedly the geographical area that managers like best. In the list of preferences, the old continent has therefore taken the place of the United States (in pole position in last year's survey), on which, however, the positions are substantially balanced: many advise against it, above all because of the very high valuations on the technology securities segment, but more generally also on that of large caps, which are also overvalued compared to the average company in many cases. Many, however, continue to recommend them because this is an area that cannot be missing from the portfolios of managers and investors, whether large or small.

The other card played by the investment houses polled in the survey is that of the Asian markets, especially from a medium- to long-term perspective. South Korea was named among them, benefiting from a favourable technology cycle and a clearly improving economic phase. Interesting valuations also for emerging markets, India and Brazil in the lead, thanks to a solid economy, inflation under control and, again, very attractive valuations in this context. Among the less popular countries, on the other hand, is the United Kingdom.

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LE AREE GEOGRAFICHE

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The European Choice

"We have gradually rebalanced portfolios towards Europe," explain Tikenhau, "believing that much of the current pessimism is already embedded in valuations. Europe faces challenges such as competitiveness, market fragmentation and political instability, but next year should mark the start of a new phase of economic growth and earnings improvement, with the effects of the German fiscal stimulus set to be reflected more broadly in the region's economy. Moreover, in an environment of lower inflation, monetary policy in Europe is less constrained than in the US. At current levels, Europe is more heavily discounted relative to the US than at any other time in history, making this an opportune time to rebalance allocations in favour of the Old Continent'.

Algebris is also on the same wavelength. "For equities, the preference is for Europe, with a particular focus on Italy," the company explains. But we keep instead a more cautious positioning on the UK'. Scepticism towards the UK puts everyone in agreement. Eastern Europe and the Middle East are also unattractive at the moment. Italy, on the other hand, is liked by several managers and is highlighted in the choices mainly for a couple of reasons, namely the attractive prices in the small and medium cap segment and also because, despite modest GDP growth, it remains attractive in terms of fundamental valuations.

Germany

There is also the topic Germany that has emerged in the money managers' indications. What has been the locomotive of Europe for years is back in the spotlight of the European area's supporters because the consensus view is that it has good prospects of outperforming, thanks to the huge fiscal spending plan, the boost from the EUR 500 billion infrastructure stimulus, and the increase in defence spending across NATO, which should benefit the industrial, infrastructure and climate sectors.

China

China, on the other hand, has many supporters, but also many traders wary of it. The reasons why the country can arouse interest are basically these: the higher growth than other areas, the increasing technological investments and the perceived benefits of artificial intelligence, the better debt dynamics, the support of domestic politics. These are all characteristics that, moreover, unite China with the rest of South East Asia and India. The critical aspects, on the other hand, can be summed up as regulatory uncertainty, the fact that companies are struggling to be profitable, and in general are also attributed to the growth that many observers consider weaker than in the past. All of these elements are said by some to weigh on returns, and in fact the belief has also emerged that in this market phase the best choice is to take profits.

The United States

Despite having lost the top spot in the ranking of preferred countries, the US still plays an important role for managers, and it could not be otherwise.

The downsizing of positions is linked, as mentioned above, not only to the overvaluation of the big technology biggies that determine the fate of the entire market, but also to the perplexity linked to future decisions that may be taken by the US President in terms of domestic policy. The other big unknown is labour market trends.

"Trump is in a crisis of consensus," Anima Sgr emphasise, "and with the mid-term elections approaching, he could approve new fiscal stimuli in favour of the less affluent, who have been neglected until now. However, overly generous measures could fuel upward pressure on inflation and rates, putting the Fed in trouble and potentially creating instability in the financial markets. Moreover, the new equilibrium marked by low hiring and firing rates is fragile and could open the door to more significant deterioration; historically, these phases develop in a non-linear fashion and have important repercussions for growth'.

Japan

Another area that divides money managers' choices is Japan. According to some money managers, the outlook for the Japanese market in 2026 is positive because it will be supported by pro-growth economic policies and corporate reforms. Not only that. The rate normalisation phase initiated by the Japanese central bank (BoJ) is another element that supports the economy of the Rising Sun. On the other hand, there are those who advise caution due to fears about the appreciation of the yen, which is weighing on earnings and valuations.

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