Faleschini acquires Palazzo Acerbi (after the former headquarters of Krizia and the Rosapetra in Cortina)

Manuel Faleschini, a businessman born in 1978 and founder of Waycap Spa, a company specialising in the production of hats, has purchased almost the entire Palazzo Acerbi in Milan (only a few flats owned by third parties are excluded from the operation), a historic building in the Lombard capital, in the shadow of the Torre Velasca, at Corso di Porta Romana 3, named after the extremely wealthy Marchese Ludovico Acerbi from Ferrara, who bought it and had it renovated in the Lombard Baroque style, giving it the appearance it still has today. Today, it is about 3,000 square metres for a significant investment, the exact figure of which is still reserved.

A value that goes far beyond the purely economic one, since the interiors are the result of a real challenge engaged by Marquis Acerbi with the famous Annoni family, owners of the palace opposite, as to who would have realised the most sumptuous interiors: frescoes, fine materials, inlays. The large doorway at number 3, with its stone finishings, hints at who might have won the victory, at the time of the Manzoni plague. Built in the second half of the 16th century, in the Sestiere di Porta Romana, it was called Palazzo Rossi, after its first owner. In the 1980s and 1990s it hosted showrooms for prestigious maison such as Regina Schreker, Krizia and Valentino.

"It will be a path of redevelopment and conservation undoubtedly linked to fashion, to luxury, to bring the property back to its former lustre as a palace, as it was originally a point of reference for culture on a city and international level," explained Faleschini. Who, a few years ago, had also purchased the Hotel Rosapetra, in Cortina d'Ampezzo, a luxury resort with 33 rooms, including ten suites. With the purchase of the Rosapetra in 2022, Faleschini's intention was to continue along the path taken in 2020, when he bought the historic palazzo of fashion designer Krizia, in Via Manin, Milan, which has now become a luxury hotel. A 3,000 square metre space, a deal that closed at €20 million, for what is a place recognised worldwide as the headquarters of fashion designer Krizia and the setting for famous fashion shows.

"My operations, my challenges," Faleschini emphasises, "frequently arise from real estate investments, but they are transformed into meaningful spaces, they become custodians of experiences, witnesses of a collective narrative that is enriched with emotions and meaning.