Automobilism

Ferrari, the new SF-24 for the next F1 World Championship

The single-seater with which the Maranello team will tackle the 2024 season was unveiled with a global social event and selected guests

by Alberto Annicchiarico

Le prime immagini della nuova SF-24, la vettura con cui la scuderia Ferrari affronterà la stagione 2024 di Formula 1 al via il 2 marzo in Bahrain

4' min read

4' min read

Ferrari, time for the reveal. The wait for the unveiling of the new SF-24 is over. The single-seater with which the Maranello team will tackle the upcoming 2024 Formula 1 season was unveiled with a social event, in a very dry format, starting at 12 noon. The event was broadcast on the Rossa's website and also on the YouTube channel. The countdown was launched on the X profile, with some short videos, one of which showed the numbers of the two single-seaters (55 and 16) partly revealing the colour point of the new cars. Six days ago, on 6 February, the power unit on the new car was assembled and switched on for the first time. The official track debut will be for the Bahrain Grand Prix on 2 March.

La nuova SF-24 per la grande sfida a Red Bull

Photogallery14 foto

First impressions and the audience at the presentation

We come to the new car. Philosophy maintained with a few changes, but no changes from last season: shorter nose, push rod suspension for high road-holding and, however, a different wing, much closer to that of the Red Bulls. The SF-24 was unveiled 'physically' at Fiorano, in the presence of a small number of guests, albeit with an online connection to the rest of the world. Among those present were president John Elkann, ceo Benedetto Vigna and vice-president Piero Ferrari, as well as team principal Fred Vasseur and drivers Charles Leclerc and Carlos Sainz. On the road near the circuit a small crowd.

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The SF-24 is the third car of the new ground-effect generation introduced two years ago by Formula 1, but it also sees a discontinuity in its shape. White has been reintroduced after the success last year of the special bodywork seen in Las Vegas, while yellow has always been Ferrari's second colour, but the longitudinal stripes have been missing from the livery since 1968 and had never been paired with white. The shade of red is Racing Red 2024, matt. Black is limited to the car's underbody, front bulkheads, part of the halo and other details.

Even the rims are red with a double white and yellow stripe, colours that also characterise the race numbers - 16 and 55 - which continue to be in Ferrari Sans, the official Maranello company font, but now in italics. Between today and tomorrow, the SF-24 will complete its first kilometres to allow the collection of images and photographs for marketing and communication purposes, but this will also give the team a chance to shakedown the car and allow the drivers, after testing it in the simulator over the last few weeks, to get a first idea of how the single-seater behaves on the track.

Vasseur: it will be the toughest championship

"Presenting a new car is always a very exciting moment, both for me and for the drivers, even though we are all already thinking about when we will face our rivals on the track. This year we have to pick up where we left off at the end of last season, when we were consistently in the top positions. We have the most challenging championship in the history of Formula 1 ahead of us and with Charles and Carlos we agree: we have to be more cynical and effective in taking advantage of opportunities, trying to bring home points at every race and continuing to improve in all aspects. Thus Fred Vasseur, commenting on the launch of the SF-2024. Vasseur made an appeal to the fans of the Rossa: "To succeed in such a tight championship we know that the fans can be our extra gear and we are proud to be able to count on them.

Leclerc: I like this design a lot

"It is always a unique feeling," admitted Charles Leclerc, "after waiting and months of work. Then there was the desire to see the new design, I like it a lot. There are small differences on the details that I really like. First impressions are special. You see something new, something you've never driven before. From the lines to the livery. Beautiful cars, we enjoy the result'.

Golden accounts for Maranello

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On 1 February, Ferrari presented its fourth quarter and full-year figures for 2023. La Rossa ended 2023 with record results and profits that exceeded one billion euros for the first time. Fourth-quarter results were also good: the Maranello-based company reported profits up 33 per cent to EUR 294 million and revenues up 11 per cent to EUR 1.523 billion. For the year, profits were up 34% to 1.257 billion and revenues up 17% to 5.97 billion. The company also provided guidance for 2024, up from 2023 values with, in particular, revenues of over EUR 6.4 billion.

The house of Maranello has grown exponentially in value over the past 12 months. Even in a negative session like today's (just under -2 per cent), the share is in the 360 euro area and capitalisation has reached just under 70 billion euro, + 45 per cent.

SF-24 Car Launch
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