Agribusiness

Ferrero reaches 19.3 billion in revenues with strategic investments and acquisitions

Towards the 80th anniversary. Investments of over a billion for the Group led by Giovanni Ferrero and Lapo Civiletti - Last September the deal on WK Kellogg in the US

by Filomena Greco

3' min read

Translated by AI
Versione italiana

3' min read

Translated by AI
Versione italiana

Revenues at €19.3 billion, up 4.6%, for the Ferrero Group as it approves the Consolidated Financial Statements for the financial year 2024/2025 (ended 31 August) and prepares to celebrate 80 years since its foundation. "The strategy based on innovation, portfolio expansion and acquisitions has determined the continuation of success in 2024/25," writes the Group led by Giovanni Ferrero in a note.

The platform for future growth is supported by an increase in capital expenditure of approximately EUR 1.1 billion and the acquisition of WK Kellogg Co., which was finalised last September.

Loading...

The figures released refer to the holding company Ferrero International S.A., one of the two pillars of the Group alongside the holding company CTH Invest S.A., which reuses a number of assets acquired by the Group in recent years and which last year approved its first consolidated balance sheet, for the financial year 2023/2024, at EUR 3 billion.

The Group led by Executive Chairman Giovanni Ferrero and CEO Lapo Civiletti maintained its global presence, with 36 production plants worldwide, and ended the financial year with a workforce of 48,697 employees. "Our growth strategy based on portfolio innovation and expansion into new categories and markets - explains Daniel Martinez Carretero, Chief Financial Officer of the Ferrero Group - continues to produce positive results. The increase in capital investments made in 2024/2025 and our recent acquisitions reflect our confidence in the future and our ability to invest for the long term."

"We are further strengthening our ability to innovate and cater to local markets," adds the Group's CFO. One example of this is the new product range launched in Italia last September, which covers both the historical brands - from Nutella to Kinder - and new business lines such as the Fulfill healthy bars.

A mix of 'targeted category expansion' and 'strategic brand innovation'. Key developments in 2024/2025 include the launch of Plant-based Nutella, the expansion of Nutella, the Group's heritage brand, into new categories with frozen bakery products such as Nutella Crepes and Nutella Donut, and the expansion of three North American brands into the ice cream segment: Butterfinger®, BabyRuth® and 100 Grand®.

Other new developments include the launch of a new sugar-free Tic Tac and the eexpansion into the high-protein snack segment with the acquisition of Power Crunch, a leading US brand of protein bars.

In North America, Ferrero announced the expansion of its plant in Brantford, Ontario, with 500 new jobs. The expansion will take the production of Nutella Biscuits out of Europe for the first time. The Group also inaugurated a new plant for the production of Kinder Bueno in Bloomington, Illinois, creating 200 new jobs and a production area of about 15,700 square metres. In Europe, Ferrero expanded its production capacity at the Villers-Écalles plant in northern France, the largest Nutella production site in the world.

Last year also saw the acquisition of WK Kellogg Co., including the production, marketing and distribution of WK Kellogg Co's iconic breakfast cereal portfolio in the US, Canada and the Caribbean. The deal brought in 3,000 new employees, bringing the total number of Ferrero employees to over 50,000 worldwide.

Founded in 1946 in Alba, Italia, Ferrero celebrates 80 years as a family-owned group with operations in more than 170 countries and a product range that includes ice cream, biscuits and baked goods, breakfast cereals and better-for-you products.

Copyright reserved ©
Loading...

Brand connect

Loading...

Newsletter

Notizie e approfondimenti sugli avvenimenti politici, economici e finanziari.

Iscriviti