For those who are always on the move, art is great therapy
French-Vietnamese patron and entrepreneur Hélène Nguyen-Ban talks about her passion and how she uses artificial intelligence to help contemporary art.
by Patrizia Sandretto Re Rebaudengo
"Art has always been my anchor and my obsession, a way of weaving together the fragments of my multicultural identity," Hélène Nguyen-Ban confides. A French-Vietnamese collector, patron and cultural entrepreneur, Hélène grew up in Africa, but has lived continuously moving between continents. After a career in the world of luxury and fashion, she dedicated herself to the promotion of contemporary art internationally, with a focus on emerging practices and intercultural narratives. She is active in various committees and boards of museum institutions and foundations, contributing to the development of exhibition programmes and building platforms for dialogue between artists, curators and global audiences. In recent years she has founded initiatives that explore the relationships between art, new technologies and contemporary forms of collecting such as DOCENT, the first platform powered by artificial intelligence, designed to make the discovery of contemporary art more accessible and personal.
WHAT WAS YOUR FIRST ACQUISITION? AND THE LAST?
My first real encounter with contemporary art happened by chance in 2001 when, walking past the Enrico Navarra gallery in Paris, I was enchanted by Zhang Xiaogang's portraits. Those impassive gazes, which concealed all emotion, resonated deeply with my Asian upbringing, where showing feelings was considered vulgar. The most recent acquisition is a work by Korean artist Moka Lee. Her portraits, layered and elusive, echo the silent intensity of Zhang Xiaogang, and at the same time speak of our age dominated by social media and masks, where identity constantly oscillates between visibility and concealment.
When AND HOW DID YOU START COLLECTING ART?
I started almost by chance, but soon collecting became a form of therapy. Having lived in constant movement between Africa, Asia and Europe, I unconsciously tried to build a sort of refuge, surrounding myself with objects that could serve as roots. In the beginning, my collection included antiquities, icons and ritual art from different civilisations. After a chance and lucky meeting with Zhang Xiaogang, my passion shifted to contemporary art. Thanks to Vietnamese artists such as Danh Vo, Mai-Thu Perret and Thu-Van Tran, I delved into the intersections of Asian cultural heritage and Western thought. Over time, this passion turned into a kind of vocation: I co-founded a gallery that opened with an exhibition by Cameroonian artist Pascale Marthine Tayou dedicated to diversity and cultural dialogue. Today, my collection reflects both my personal journey and the deep human relationships I continue to cultivate with artists around the world.







