Digital development

AI in SMEs is driven by industrial clusters: an industrial data space is needed

3' min read

Translated by AI
Versione italiana

3' min read

Translated by AI
Versione italiana

Artificial intelligence is a growing market, worth 1.8 billion in Italia: a 50 per cent increase year-on-year. Germany, France, the United Kingdom and the Netherlands are further ahead: they have well-established strategies and innovation hubs. Across Europe, the average rate of AI adoption among businesses stands at 13.5 per cent, whilst in Italia it is 8.2 per cent. This represents a five-percentage-point gap, and the main reason lies in a defining feature of the Italian economy: the large number of SMEs.

71 per cent of large Italian companies have launched at least one artificial intelligence project, and 84 per cent have already purchased licences for at least one generative AI tool. Among SMEs, the figure stands at 8 per cent. These figures are compiled in a report by the Roma Business School (RBS), which proposes a solution to bring together the areas of excellence within Italy’s industrial districts. Fashion, engineering, agri-food, pharmaceuticals and the marine sector are the industries that make the Italian economy strong and competitive, whilst remaining at the level of small businesses. The report therefore proposes a ‘Dataspace of Italia’s Industrial Clusters’: pooling industrial data and training vertical AI models.

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Turning a limitation into an opportunity

“Italy’s fragmented manufacturing sector, historically its weakness, becomes an asset here,” explains Valentino Megale, co-author of the proposal. Large language models (LLMs) are trained in a horizontal manner and tend to provide generic responses. By contrast, pooling data to create vertical AI could result in models tailored to specific sectors and, as such, more useful in the workplace.

Megale argues that an existing cloud infrastructure could be utilised: the National Strategic Hub. This is a network of Italian data centres funded by the NRRP and operational since December 2022 to store and process critical and strategic data from public administrations. The proposal is to extend its functionality to the private sector. Once European funding has run out, he explains, operations could continue with funding from a public-private co-investment fund, drawing on the Italian venture capital system.

The most advanced companies

Meanwhile, large corporations are demonstrating that this is a viable path. EssilorLuxottica sold over 7 million pairs of smart glasses in 2025; Stellantis has announced a project, in partnership with Accenture and Nvidia, to introduce AI-based digital twins into its factories.

The key to Italy’s growth lies in ensuring that even the smallest businesses are included in this transformation. To achieve this, it is essential to share data on processes, customers and production, and to adopt common standards.

Three scenarios for 2030

The report sets out three possible outcomes for the coming years. In the negative scenario, Italia would fall behind, SMEs would be sidelined and the country would become a net importer of foreign technology. In the central scenario, the country could gradually catch up with the European average. Alternatively, in the most desirable scenario, it could establish niche leadership in sectors where the system already has a head start. “Italia must not chase every technological frontier,” warns Valerio Mancini, co-author of the report.

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The challenge, therefore, is not to build an ‘Italia’ model for the sake of it, but to understand whether the data scattered across the districts can be turned into a shared infrastructure capable of creating added value and driving growth.

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