From sowing to harvest: Fyeld comes full circle by taking over Agricola Italiana

Joining forces brings obvious advantages and some synergies have already unfolded, looking for example at organisation. We have introduced lean production efficiency methods everywhere, even doubling assembly capacities within the same spaces'.The group's rapid path, which began in 2022 first with the purchase of Guaresi and then with the aggregation of Grim (self-propelled sprayer booms), continued the following year with Hortec (harvesting and transplanting machines in open fields and greenhouses), then in 2024 with the purchase of the German Kult, active in latest-generation weed control with advanced optical vision to recognise weeds. The group, which will be joined in 2024 by Toselli (spray booms for vegetables) and now Agricola Italiana, thus aims to fully cover the agronomic cycle of tomatoes, peppers and root vegetables.

In line with the technological consolidation plan, Fyeld has also started an industrial and strategic partnership with Agripass Robotics, a start-up active in advanced vision systems based on Artificial Intelligence algorithms and robotics for field work. "Vision and terrain recognition capabilities become crucial for all our machines," adds the manager, "which aim to be on the cutting edge of technology in their respective sectors. The outlook for Fyeld, which at the end of 2024 sees the entry of White Bridge Investments as majority shareholder (Hyle Capital Partners retains a minority stake), sees a target of doubling revenues in 3-5 years, aiming at a size of 150-200 million revenues, completing the offer to the market in other areas, for example in transplanting, and continuing the expansion in international markets, which already today in terms of exports are worth 60% of turnover. "The space for other acquisitions is there," adds Zubelli, "and I must say that in the sector our aggregation platform is becoming a pole of attraction: sometimes we are the ones looking for targets, other times it is the companies themselves that propose themselves.