From talking cats to Putin’s spy app: how Max keeps an eye on Russia
It’s called Max and offers a range of digital services. It is capable of gathering information about its users and impersonating them without them realising: the University of Michigan is sounding the alarm
It was 2014. Mobile games for smartphones and tablets were enjoying their heyday. Among the most popular in Italia were ‘My Talking Tom’ and its companion ‘My Talking Angela’, two kittens to look after and interact with. The digital game had been at the centre of one of the most successful hoaxes across the country: many people were convinced that users were being spied on through the eyes of the two cats.
Today, in 2026, there is an app being used to monitor people. This is what has been discovered on the Russian platform Max, which has been downloaded by tens of millions of Russians who were forced to do so. No fake news this time.
Over the past 18 months, the Russian authorities have promoted the app as a patriotic alternative to Telegram and WhatsApp, with media support from celebrities such as the singer Instasamka, who has 5 million followers on Instagram. Promotional campaigns for Max have made it the most widely used messaging app in Russia.
Max is a “super-app” that brings together an ecosystem of services designed to make everyday life easier for Russian citizens; not just text messaging, but also payments, news and access to government services. The product is the brainchild of the Russian social media company VKontakte, in which President Vladimir Putin holds an indirect stake.
The discovery
The concerns regarding the surveillance carried out by the Max app stem from an investigation conducted by the research team led by Roya Ensafi, an associate professor of computer science at the University of Michigan.

