Digital Economy

Google changes Search again: Gemini 3 becomes the new AI engine

Two new features: 'search and click' is joined by 'ask and talk'. With Gemini 3 fewer links, more dialogue?

1' min read

Translated by AI
Versione italiana

1' min read

Translated by AI
Versione italiana

Google Search is no longer a page. It is increasingly a conversation. Google announces two updates that mark a strategic shift: from 'search and click' to 'ask and talk'. Especially on smartphones, where the majority of global searches now take place.

First novelty.

As of today - gradual rollout, as is Google's tradition - mobile users can switch directly from AI Overview to the conversational AI Mode. Without jerks. Without restarts. One question leads to another, maintaining context. Like a chat that doesn't lose its memory.

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Second novelty.

Gemini 3 becomes the default model for AI Overview globally. It is the new engine under the bonnet of Research. More powerful, more precise, more capable of handling long and complex questions. Translated: when you need it, the answer comes immediately. Already on the results page.

Mountain View's message is simple. People ask different questions. Sometimes they want a dry fact - weather, score, time. Other times they want to really understand something. And that is where the old search engine, made of ten blue links, started to show rust.

Robby Stein, VP of Product at Google Search, speaks of a 'fluid experience'. It's a UX metaphor, but it gets the idea: a quick overview when you need it, a deep conversation when you need it. With the links always there, acting as a safety net.

In internal tests, says Google, users prefer this natural flow towards dialogue. Less friction. More continuity. Search becomes a single thread, not a series of doors to be opened. In short: the search bar stops being a keyboard. It becomes a microphone.

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  • Luca Tremolada

    Luca TremoladaGiornalista

    Luogo: Milano via Monte Rosa 91

    Lingue parlate: Inglese, Francese

    Argomenti: Tecnologia, scienza, finanza, startup, dati

    Premi: Premio Gabriele Lanfredini sull’informazione; Premio giornalistico State Street, categoria "Innovation"; DStars 2019, categoria journalism

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