Two wheels

Happy birthday, Vespa – the world’s most beloved scooter turns 80

A true phenomenon in both transport and culture, the scooter par excellence is celebrating its 80th anniversary

3' min read

Translated by AI
Versione italiana

3' min read

Translated by AI
Versione italiana

80 years of history, with nearly 20 million units sold across five continents. A brilliant, all-Italian invention – thanks to Piaggio, who registered the patent on 23 April 1946 – the Vespa is truly a global icon and has become a phenomenon unlike any other in the world.

 

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Vespa, da 80 anni icona di stile e mobilità

Photogallery28 foto

How the Vespa came to be

 The Vespa was born out of Enrico Piaggio’s determination to create a low-cost, mass-market product. As the end of the Second World War drew near, Enrico explored every possible solution to restart production at his factories, beginning with the one in Biella, where a ‘motorscooter’ was developed, modelled on the small motorcycles used by paratroopers. The prototype, designated MP5, was nicknamed “Paperino” because of its unusual shape; however, Enrico did not like it, so he commissioned Corradino D’Ascanio to revise the design. The aeronautical designer did not care for the motorbike, which he considered an uncomfortable, bulky vehicle, with tyres that were too difficult to change in the event of a puncture and which got dirty, mainly due to the drive chain. The engineer found all the necessary solutions by drawing precisely on his aeronautical experience. To eliminate the chain, he devised a vehicle with a load-bearing monocoque and direct drive; to make riding easier, he positioned the gearbox on the handlebars; to facilitate wheel replacement, he devised not a fork but a support arm similar to that found on aeroplane landing gear. Finally, he designed a bodywork capable of protecting the rider, preventing them from getting dirty or dishevelled: decades before the widespread adoption of ergonomic studies, the Vespa’s riding position was designed to allow the rider to sit comfortably and securely, rather than precariously perched on a high-wheeled motorbike.

1973 adv

 D’Ascanio’s new design gave rise to a vehicle that bore no resemblance whatsoever to the ‘Paperino’: a completely original and revolutionary solution compared to all other examples of motorised two-wheeled transport. With the help of Mario D’Este, his trusted designer, it took Corradino D’Ascanio just a few days to refine his idea and draw up the first design for the Vespa, which was produced in Pontedera in April 1946. The vehicle’s name was coined by Enrico Piaggio himself, who, standing before the MP6 prototype – with its very wide central section to accommodate the rider and its narrow ‘waist’ – exclaimed: ‘It looks like a wasp!’. And so it became the Vespa. On 23 April 1946, Piaggio & C. S.p.A. filed – at the Central Office for Patents, Designs and Trade Marks of the Ministry of Industry and Commerce in Florence – the patent for a “motorcycle comprising a rational assembly of parts and components, with a frame combined with mudguards and a fairing covering the entire mechanical assembly”. Enrico Piaggio wasted no time in launching the mass production of two thousand units of the first 98cc Vespa.

 

2013 Vespa Primavera

Vespa: how much did it cost when it was first launched?

 The 98cc Vespa is available in two versions and at two prices: 55,000 lire for the ‘standard’ model and 61,000 lire for the ‘deluxe’ model, which included optional extras such as a speedometer, a side stand and stylish white-walled tyres. In the final months of 1947, production began to take off, and the following year the Vespa 125 rolled off the Piaggio production lines; this higher-spec model immediately established itself as the successor to the first Vespa 98. The Vespa ‘miracle’ was now a reality, and production grew steadily: whilst in 1946 Piaggio brought 2,484 scooters onto the market – a figure that rose to 10,535 the following year – by 1948 the company was producing 19,822 vehicles. Then, when production also began at the first German licensee in 1950, the figure reached 60,000 vehicles, whilst three years later a total of 171,200 vehicles would roll off the production lines.

1971 Vespa Primavera adv

The Vespa was copied and imitated, but the vehicle’s uniqueness ensured Piaggio a very long period of success, so much so that in November ’53 production reached the 500,000-unit milestone and in June ’56 the one-millionth Vespa was produced. In 1960, Vespa surpassed the 2 million mark; this figure rose to 4 million in 1970, and over 10 million in 1988, making the Vespa – which has now reached almost 20 million units – a unique phenomenon in the motorised two-wheeler sector.

Vespa Calendar 1970

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