Familyandtrend

Taxis, Prince Albert and the future of Europe

by Bernardo Bertoldi

TAXI STAZIONE ROMA TERMINI

3' min read

Translated by AI
Versione italiana

3' min read

Translated by AI
Versione italiana

These days, geopolitics with the tariffs it brings with it is certainly one of the first concerns for entrepreneurs, but it is the lack of a culture of innovation and experimentation that will do the most damage to Europe and its industrial system in the long run. This is where entrepreneurs and their associations could more authoritatively and incisively push for change.

The saying 'America innovates, China imitates, Europe regulates' is not only true but disastrous for a future that wants Europe to be at the forefront of innovation as it was from the beginning of the 19th century until World War II. Then the best scientists fled persecution and war, now many of our shrewdest and most ambitious minds emigrate fleeing from a climate of resigned protection to the bitter end through regulation. The proposals of Mario Draghi (a competitiveness strategy for Europe) and Enrico Letta (Much more than a market) have been largely unheeded.

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familyandtrends thinks there might be something else that makes Europeans realise the dramatic situation we are in: taxis. Europeans who travel will have happened or will happen to take a self-driving taxi either in the US, e.g. a quarter of the rides in San Francisco use the technology, or in China, e.g. in Shanghai there are more than 100 robotaxis, in Wihan more than 2,000.

Il primo. Il taxi è un mezzo usato da molti, anche saltuariamente, ed è il modo più diretto per capire la cultura di un paese. A New York si alza la mano e un taxi si ferma, di solito c’è un guidatore che fa questo lavoro temporaneamente ma è confidente di migliorare con l’impegno il suo stile di vita. A Londra si alza la mano, un taxi si ferma, il conducente conosce a memoria tutte le vie e i principali punti di interesse della città; per punti di interesse non si intende solo ministeri, ambasciate, grandi magazzini: sa anche portarvi dove ha vissuto Mazzini nell’800. Per prendere la licenza è necessario sapere a memoria tutti questi indirizzi, tanto che la prof.ssa Maguire ha studiato quanto cresce la dimensione del cervello prima e dopo l’esame. A Parigi si alza la mano e spesso si deve finire per andare ad una stazione dove si trovano i taxi fermi. A Roma… .

It is also interesting to note that in London and Paris, licences, with a few exceptions, are not transferable. Throughout Europe, taxi drivers' protests to defend the status quo are among the most efficient and, in some cases, imaginative: suffice it to recall the Milanese taxi drivers who rang outside Prof. Giavazzi's house at night, guilty of proposing greater liberalisation of the sector.

The second. Taxis, apart from representing a country's culture, are not as importable as mobile phones, social media, platforms such as Netflix or Amazon, semiconductors or artificial intelligence. Until now, the European citizen, for many products and services that have improved his life, has been able to enjoy the creation and innovation effort of the United States, the low-cost labour effort of China with the cherry on top of the protection of Europe. For taxis, this will not be the case: European citizens will feel the impacts of the disservice and lack of innovation. Impacts that are already there for experimentation in research centres, for the evolution of learning in universities, for technological discontinuities of manufacturing companies and, unfortunately, also for the defence and protection of borders.

So far, European automotive technology has come up with systems to stay on track and control speed: not exactly disruptive innovations. To develop self-driving cars requires around 100 billion euros, the European industry is investing much more, but to comply with the EU regulation for electric cars of 2035. A goal that cannot be reached, and that if reached would still put us behind China in technology and make Europe a huge Cuba with older and more polluting endothermic cars that would continue to circulate until 2050, and perhaps beyond.

European supremacy was born in the 19th century thanks to the impetus of Prince Albert, Queen Victoria's husband, who promoted the first Great Exhibition in 1851, with the profits from the exhibition founded trade and engineering schools, pushed for the spread of international trade, and supported disruptive innovations such as steel and steam for ships. To regain this European spirit, it does not take a new Prince Albert, it takes thousands of entrepreneurs to convince politicians that this is the way.

Do we have a plan B? Yes! Take a taxi to Rome.

Lecturer in Family Business Strategy - University of Turin - bernardo.bertoldi@unito.it

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