In 2036, humanity will be at the service of Ai. The commercial from the future

By 2030, artificial intelligence has made 80% of the global population unemployed, and six years later it is people who power the machines. So begins a Ai-generated video, circulated in these hours on social media, that imagines how technology could disrupt our lives.

The video shows a not too distant future in which most people are no longer employed because artificial intelligence has made work superfluous. In this scenario, big tech has a brilliant intuition: to turn the social crisis caused by the technologies they themselves have developed into a new business opportunity. Humans have nothing better left to do than to go to the gym, and so "Energym" was born, a company founded by Elon Musk, Jeff Bezos and Sam Altman (aged but still very rich), which exploits the physical exertion of humans as a source of energy.

"They had no more money or purpose, but they had plenty of time," the Jeff Bezos of the future tells the camera, explaining how the 'Energym' intuition came about. "What if we used the energy of human beings to power the machines that took away their jobs?" echoes a time-worn Elon Musk, as documentary-style interviews alternate with images of physically fit men and women whose only occupation is growing their muscles and the bank accounts of the 'tech bros'.

Another protagonist of the video is Sam Altman, number one of OpenAI and perhaps also spiritual godfather of the new business model based on humanity's devotion to fitness tomorrow. "Energym has provided an answer to our need for energy," says Altman, citing a problem that is already beginning to be felt today, with increasingly powerful models and data centres becoming more and more energy intensive - "and your need for purpose."

The film is a marketing stunt by the Belgian video production agency 'AiCandy', which specialises in artificial intelligence-generated commercials. The social pages of the company, which released the video on its channels, read: