Generative Bionics’ agreement with the US giant AMD

Italia is home to a massive data centre for training humanoid robots

Investment of up to 200 million in Liguria. CEO Pucci: ‘This is how we defend European sovereignty in the digital world’

3' min read

Translated by AI
Versione italiana

3' min read

Translated by AI
Versione italiana

An investment of up to 200 million, for a site that will employ around a hundred staff and will be the largest facility of its kind in Europe.

This is the result of the framework agreement signed by the Italian company Generative Bionics (GB) with the US chip giant AMD, an agreement aimed at creating a data factory dedicated to training humanoid robots – the field in which this spin-off of the Italian Institute of Technology operates.

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The underlying idea is to bring humanoid robotics to a stage where it can be reliably deployed in industry, whilst strengthening European autonomy in this field, thereby ensuring that the data, models and know-how relating to this technological infrastructure are generated, trained and validated on the continent.

The first hub, planned for Italia (it will be in Liguria, the region where Generative Bionics is based), will cover 5,000 square metres, with work due to start shortly and operations scheduled to begin as early as the fourth quarter of 2027. This first step will be followed by a second facility in Europe, with a preference for countries where energy is cheaper, and a third facility serving global markets.

Together, the three facilities – part of a plan involving up to two billion dollars in investment – will replicate real-world industrial environments, generating high-fidelity physical data to train humanoid robots to perform specific tasks. The agreement involves combining their respective high-tech expertise: on the one hand, Generative Bionics, through its Gene.01 robotics platform; on the other, AMD’s computing power, as the partner for AI infrastructure.

Facilities that will provide the computational foundation for processing data, training Physical AI models and running thousands of simulated variants in parallel via digital twins. This infrastructure will therefore enable Generative Bionics to configure and validate GENE.01 for specific industrial environments prior to deployment at customer sites. ““The EU,” explains Generative Bionics CEO Daniele Pucci, “must find a way to defend its sovereignty in the realm of data as well; and as the global workforce shrinks due to demographic factors, the development of humanoid robots will be a key factor. We need a strategic industrial vision, and this project is heading precisely in that direction.”

With a planned area of 5,000 metres and around a hundred staff once fully operational, the Data Factory’s first hub is set to become the largest facility of its kind in Europe. The Data Factory will therefore integrate physical environments, data engineering, simulation, model training and fleet deployment within a shared infrastructure spread across multiple sites. ‘In this way,’ adds Pucci, ‘we are replicating the world, both physically and digitally, to train humanoid robots on a large scale even before they enter it. It is this infrastructure that enables the level of Action Intelligence in Physical AI within real-world customer environments. With AMD by our side from day one – on board GENE.01 and now at the heart of the Data Factory – we are building this network right here in Europe, so that the data, models and infrastructure underpinning our humanoid robots are developed and managed on this continent.”

For Generative Bionics, which less than a year ago secured a massive €70 million funding round – one of the largest in Europe in the field of deep tech for humanoid robotics – this marks a significant milestone in its journey. Having started out with 70 researchers, the Genoa-based company now has over 100 staff, a figure set to grow further in light of the new investment.

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