The report

In Italia, real estate crowdfunding has raised over 1 billion

According to the report by Luiss Business School and Walliance, this is the cumulative value in 2025 (+21 per cent on 2024). Greater selectivity on the part of operators

Immobile finanziato in crowdfunding

3' min read

Translated by AI
Versione italiana

3' min read

Translated by AI
Versione italiana

The year 2025 confirms that real estate crowdfunding is now a mature market on a global scale, but clearly marks the transition from a phase of explosive growth to one of consolidation and selection among operators. With a modest milestone for Italia. Italian property crowdfunding, in fact, ended 2025 having raised over one billion euros, with a cumulative capital of 1.03 billion (+21.3 per cent on 2024).

This is the finding of the latest edition of the Real Estate Crowdfunding Report, a research project by Walliance developed in collaboration with Luiss Business School, which is due to be presented in Milan on 11 September.

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However, annual fundraising stands at 181.6 million, down from 300 million in 2024, whilst the number of campaigns funded has risen to 452, compared with 230 in 2024.

“The difference,” emphasised Giacomo Bertoldi, CEO of Walliance Group Spa, “stems primarily from the fact that the average size of transactions changed significantly in 2025: 452 campaigns were funded, compared with 230 in 2024 – almost double the number – but for significantly lower average amounts. The implied average funding per campaign has in fact fallen from around 1.3 million per campaign in 2024 to around 400,000 euros in 2025. Furthermore, in 2025, the majority of campaigns were of the lending type, which typically involves a larger number of smaller transactions. This figure therefore also reflects a phase of market consolidation and maturation, rather than a reduction in the number of transactions, which will benefit operators capable of integrating financial, property and technological expertise, broadening their offering and operating on an international scale.”

Overall, the Italian property market continues to grow (with sales up by 6.4 per cent). The interministerial decree of 7 January 2026 – which provides for the extension of the SME Guarantee Fund to cover lending crowdfunding transactions – represents a potentially significant support measure for the sector, although it is not yet fully operational. In business terms, the average turnover of the top 10 Italian platforms grew significantly between 2020 and 2024, rising from around 278,000 to almost 3.9 million.

Average EBITDA, however, follows a less linear trajectory: it was negative in the 2020–2021 period, returned to positive territory in 2022, peaked in 2023 and fell in 2024 despite revenue growth. A breakdown by individual platform confirms the selective nature of this trend: of the 10 platforms analysed, 9 saw an increase in turnover, but only 6 also improved their EBITDA, whilst for 3, operating profitability deteriorated (for one, the data is missing). In two cases, in particular, rising turnover is accompanied by negative EBITDA. This trend can be seen as an indication that the sector is still seeking a stable balance between volume growth and the sustainability of the business model.

“The figures,” continued Bertoldi, “clearly reflect this transformation. Globally, cumulative revenue reached 58.8 billion, representing an 8.3 per cent increase compared with 2024. Europe is showing very positive momentum, reaching 22.4 billion and recording an increase of 11.4 per cent, whilst the US remains the leading market with 30.5 billion.”

Among the various European countries, France has consolidated its leading position with approximately 6.8 billion raised. The United Kingdom ranks second, with approximately 3.5 billion, whilst Germany occupies third place with 2.3 billion. Next come Spain and the Netherlands, both with cumulative takings of just under 1.6 billion, and Estonia, with 1.2 billion.

“Looking ahead,” explained Matteo Caroli, Associate Dean for Sustainability and Impact at Luiss Business School, “the three scenarios projected for 2026 point to expected but more moderate growth: at EU level, between 18.9 and 22 billion; in Italia between 1.12 and 1.31 billion. Overall, the picture that emerges from this edition is that of a sector that is still growing, but which is undergoing a phase of consolidation: less concentration at the top in Europe compared with the US, but increasing competitive pressure; platform profitability under strain despite rising revenues; and a clear gap between promised and actual returns.”

For managers and professional investors, Caroli continued, ‘three key factors appear set to shape the next 12–24 months: the ability to manage and communicate credit risk transparently, the efficiency of business models in the face of rising compliance costs under European legislation (which, from 10 November 2023, applies to all European suppliers) and the ability to capitalise on international growth, which remains marginal in Italia at present, where less than 2 per cent of projects have a foreign component’.

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