Training

Istituto Marangoni and L'Oréal Italia together to train beauty talents

by Marika Gervasio

Da sinistra a destra Ninell Sobiecka, Presidente e Amministratore Delegato di L’Oréal Italia, Rossano Ferretti e Stefania Valenti, Managing Director di Istituto Marangoni

3' min read

Translated by AI
Versione italiana

3' min read

Translated by AI
Versione italiana

Istituto Marangoni and L'Oréal Italia announce a new strategic partnership aimed at creating an international educational initiative dedicated to the development of an innovative pathway of excellence in the beauty sector. The collaboration represents a significant step towards strengthening the entrepreneurial development of professionals in the sector and creating new opportunities for emerging talent, offering students the chance to come into contact with L'Oréal Italia's professional ecosystem.

The project is promoted by hair 'Master' Rossano Ferretti, a well-known international reference figure in the world of luxury beauty and ambassador of the training course.

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The programme addresses the growing ecosystem of professions related to the world of beauty - including hair-stylists, art directors, producers, make-up artists, stylists, journalists and content creators - positioning beauty as a strategic field in which aesthetics, identity, innovation and culture converge.

The initiative is part of the new scope of studies dedicated to the world of Beauty recently introduced by Istituto Marangoni, which includes first level academic diplomas validated by the Ministry of University and Research within the AFAM system. Alongside the validated courses dedicated to young talents wishing to pursue a career in the sector, the new offer also includes professional programmes designed specifically for professionals in the beauty market: an offer that reflects Istituto Marangoni's objective of responding to the increasingly targeted training needs of the sector through highly customised projects.

In this context, Istituto Marangoni stands out as the first group to have invested in an internationally validated training offer in beauty.

The project in collaboration with L'Oréal Italia includes several teaching formats, designed to meet the needs of students and professionals at international level:

- an introductory short course

- A three-year undergraduate course, starting in October, for national and international students interested in a career in the beauty industry

- Intensive professional programmes dedicated mainly to professionals and the L'Oréal Professional Products division network.

The three-year programme integrates creative, technical and managerial skills. After a first year dedicated to the fundamentals of beauty, hair styling and design, students can choose between three different specialisation tracks (one track on Hair Design, one on Brand Management, one on Make up Art).

All course participants will have access to the facilities and workshops organised at the L'Oréal Italia Academy, a place of excellence for professional technical training.

In addition, thanks to the partnership with the L'Oréal Professional Products division, students will have the opportunity to come into direct contact with the company's network, accessing career development opportunities with leading professional salon partners.

The initiative reflects Istituto Marangoni's growing investment in beauty training, in response to the international demand for professionals capable of combining advanced technical-artistic skills with strategic and managerial abilities in premium and luxury beauty services.

"This partnership with L'Oréal Italia marks the birth of a new training model that, taking inspiration from the high training courses in fashion and luxury, integrates them with the best professional excellence in the beauty industry, giving rise to new academic courses that are unique at international level," says Stefania Valenti, Managing Director of Istituto Marangoni. "An innovative multidisciplinary vision, set to build a virtuous ecosystem to train a new generation of talents capable of integrating creativity, technical excellence and entrepreneurial vision, preparing them to lead and innovate the beauty industry at an international level".

'Italia is the land of beauty and the home of luxury. In this context, we have a duty to attract and train the talents of tomorrow. Through this partnership between L'Oréal Italia and Istituto Marangoni, we combine academic excellence with our expertise in the beauty industry, transforming a market need into a growth opportunity for the entire country. Together, we offer young people a unique pathway to raise professionalism in the sector and lead the beauty industry into the future," comments Ninell Sobiecka, President and CEO of L'Oréal Italia.

"Hair-styling has always been an art form that can shape identity and culture. As a pioneer and change-maker in the industry, I have dedicated my career to challenging conventions and promoting a more holistic and personalised approach to hair-styling. The recognition of hair-styling through a dedicated academic course at the prestigious Istituto Marangoni is a significant step towards a greater appreciation of this extraordinary profession. It is a pleasure for me to contribute to a programme that will inspire a new generation of creatives and transmit the philosophy of the Ferretti Method to the students who will help define the future of hair-styling," adds Rossano Ferretti.

With this project, Istituto Marangoni further strengthens its position as an international point of reference in higher education in the fashion, design and luxury sectors, while at the same time expanding its commitment to the development of the future players in the global beauty industry.

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