Wine

The Zonin 1821 crisis: first proposal to take over the assets

The company is undergoing a negotiated restructuring. A consortium of entrepreneurs is proposing to take over five out of seven wineries and the Castello del Poggio brand. The Castello d’Albola estate is not included in the deal.

 (Zonin)

3' min read

Translated by AI
Versione italiana

3' min read

Translated by AI
Versione italiana

At the end of last week, a proposal to acquire a significant portion of the assets of Zonin – one of the leading family-run Italian wine producers – was sent to the members of the board of directors of Zonin 1821 and to the expert appointed as part of the negotiated settlement procedure.

An initiative by a consortium of entrepreneurs

The initiative, which Il Sole 24 Ore is able to reveal in advance, is being promoted by the lead partner of a consortium of leading investors and financiers (including international ones), the composition of which has not been disclosed. It aims to acquire a number of prestigious estates belonging to Zonin 1821 (which has seven wineries in various regions of Italia, comprising a total of 1,300 hectares of vineyards) and – above all – of certain commercial brands with a strong presence abroad, particularly in the United States.

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The offer covers five estates from Friuli to Sicily

According to rumours from the financial world, the takeover bid concerns the Feudo Principi di Butera winery in Sicily, Masseria Altemura in Puglia, the Il Bosco estate in Oltrepò Pavese, Ca’ Bolani in Friuli-Venezia Giulia and Castello del Poggio in Piedmont. Above all, however, Castello del Poggio is also the umbrella brand used by Zonin in the United States, where it is very popular.

To give you an idea, Castello del Poggio Prosecco is the sixth best-selling Prosecco in the US. It is estimated that the Castello del Poggio range of labels and brands is capable of generating a turnover of around 100 million euros.

The Castello d’Albola winery remains outside the perimeter

The Castello d’Albola estate in Chianti Classico, valued at around 50 million, is excluded from this and will be the subject of separate negotiations. Just in the past few weeks, the London-based international estate agency Knight Frank was commissioned to find a buyer.

However, the list of assets does not include the estate comprising some ninety hectares of vineyards in Barboursville, Virginia, in the United States, which was sold last February.

Zonin 1821 reports 2025 turnover of 188 million (-10.2%)

According to data from the Mediobanca wine study , Zonin recorded a turnover of 188 million euros last year, down 10.2 per cent compared with 2024 . Almost 83% of this turnover was generated abroad, but the company also suffered a setback in its international sales (-10.2%).

The company is undergoing a negotiated settlement procedure

The news comes at a particularly delicate time for Zonin 1821, which is currently engaged in a process of negotiated settlement of the crisis at the Court of Venice. The case files reveal that the group is facing a situation of severe economic and financial instability, due to a decline in international wine consumption, difficulties in the US market, the high level of debt accumulated over the years and pressures on working capital.

The Court of Venice has ruled, at this stage, that “a restructuring plan is not manifestly implausible”. But time is running out.

In financial circles, questions continue to be raised about the group’s actual ability to carry out, within the planned timeframe, the asset valuation and disposal operations deemed crucial to its financial recovery.

The group of entrepreneurs that has come forward in the last few hours could be the factor capable of reshaping the balance of power and setting a new course.

It remains to be seen whether the Zonin family and 21 Investimenti (a shareholder with significant influence over the group’s governance) will rise to the challenge of opening the door to a dialogue that could mark a positive turning point in the group’s history.

The family is considering all possible options

“The family, the shareholders and the management,” reads a statement from Zonin 1821, “confirm their full commitment to carefully assessing all possible options and appropriate courses of action to safeguard the company’s future, as established and envisaged since the start of this process at the end of April.”

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