Luxury residential

Growth of extra-luxury real estate in Lombardy

According to Gate-away, there is increasing demand, especially from abroad, for residences in the 3 million-plus bracket. Milan and Lake Como increase demand for luxury rentals thanks to international services and schools

by Riccardo Stefano Bonetti

Una veduta di Citylife, Milano. ANSA

3' min read

Translated by AI
Versione italiana

3' min read

Translated by AI
Versione italiana

Lombardy accelerates in the extra-luxury segment. Not only Milan, which consolidates its role as an international urban hub, but also Lake Como, which confirms itself as a global icon.

According to data from , in 2025 the high-end real estate market in Lombardy confirms the region's role as one of the main luxury hubs at a national and international level, highlighting a marked growth in demand in the extra-luxury segment (properties over Euro 3 million), up by +44.88% compared to 2024, accompanied by a solid and structured demand also in the Euro 1 to 3 million bracket.

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"Luxury has changed in recent years, the client is looking for emotions when buying or choosing to reside in luxury real estate, he wants exclusivity, attention to detail," explains Francesco Montesanti, CEO of Jarvés, a company that operates in the luxury real estate segment. There are two types of foreign clients, those who buy in Italia by taking advantage of the flax tax and those because they love Italia and its lifestyle'. Even if, lately, 'we are witnessing the return of many Italians from the UK and the United States,' Montesanti further explains, 'Milan is appreciated for the presence of exclusive clubs and international schools.

"As far as our sector is concerned, namely luxury rentals, foreigners in Milan prefer Citylife, thanks to its security, the services offered and also the presence of large terraces and numerous garages accompanying the flats, two very important plus that clients ask us for," explains Rocco Roggia, managing director of Roseto, a company whose business consists of managing the property portfolio divided into three different brands (Roseto Home, Roseto Prestige, Roseto Experience) with also Roseto Wine, a wine cellar with its own wines.
Even if the Quadrilatero della moda - with Via Montenapoleone, Via Del Gesù, Via Della Spiga - but also Via Senato as well as Corso Magenta and Corso Vercelli do not lose appeal, where unfortunately it is not always possible to offer those pluses of terraces and garages that the new regenerations offer, due to the historical context of the buildings, where however one can breathe the history of Milan'.

In Milan, 75% of the lettings handled by Roseto concern foreigners and the remaining 25% Italians. "We do not have any vacant properties, the ready to live solutions are very popular, and our clients ask us for facility services, so we offer help in dealing with the bureaucratic issues inherent to renting and more," explains Roggia. "The time spent in our residences is often prolonged while waiting for a final, customised residence, so much so that we have a waiting list to enter our homes.

In Roseto's offer, however, there is not only Lombardy. Foreign demand is also strong in resorts such as Forte dei Marmi. But also Madonna di Campiglio, which, Roggia concludes, 'has ski slopes that are among the best in our country with lifts that start from the centre of town and services, including shopping. In addition to Italians, who make up 52 per cent of the presences as far as we are concerned, the remaining 48 per cent come from Poland, the United Kingdom, the United States of America, the Czech Republic, Australia, Finland and Thailand, but also Ukraine".

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