3' min read
3' min read
Among the cities of Central Italy, Rome and Florence are at the top of the preferences of foreigners wishing to purchase luxury homes in Italy. This figure emerges from a survey conducted by LuxuryEstate.com, a leading real estate portal in the luxury sector and partner of Immobiliare.it. Looking at the national ranking, first place goes to Milan (chosen by 19%), then follows almost on a par with Rome (18.6%), and further behind are Florence (7.6%) and Venice (5.6%).
In Central Italy, the choices of foreigners looking for luxury homes are concentrated not only in Latium and Tuscany, but also, albeit more detached, in Emilia-Romagna and Umbria.
In the analysis within individual regions, in Lazio 94% of searches are in Rome, followed at a very long distance by a location in the Castelli Romani such as Genzano di Roma (1.3%). Slightly less polarised is the situation in Tuscany: 50% of searches are in Florence, followed at a distance by Forte dei Marmi (6.4%), Siena (6.1%), Lucca (5.5%) and Pisa (2.2%). Forte dei Marmi, by the way, remains the most expensive location in Italy for seaside homes: 10,000 euro per square metre at a walking distance from the beach, which drops (slightly) to 8,681 euro per square metre if you walk more than 5 minutes from the sea.
The situation in Emilia-Romagna is even more balanced. Bologna has a 35.8% share of choices in the region, followed by Rimini (18.2%), Parma (12.3%) and Modena (8.3%). In Umbria, preferences are more distributed, with Perugia standing out, but only with 29% of the choices.
Looking at the origin of foreigners looking for luxury homes, in all regions the Germans top the list, with a percentage ranging from 18.1 in Umbria to 12.2% in Lazio. This is followed by the French and Poles. Americans and Brazilians stand out among the non-EU nationalities.

