Commercial policies in the branch

Budget sickness in banks, new pressures between opaque algorithms and privacy violations

In the union platform for the new bankers' contract, the unions highlight 'second-generation commercial pressures' and employee disaffection

by Vitaliano D'Angerio

Imagoeconomica

2' min read

Translated by AI
Versione italiana

2' min read

Translated by AI
Versione italiana

Second-generation sales pressure. No way has yet been found to counter the old budget malady and here come new forms of pressure on the banks' sales networks. The complaint is in thefirst pages of the platform developed by the five unions (Fabi, First Cisl, Fisac CGIL, Uilca and Unisin) in view of the negotiations with Abi for the new collective agreement.

Closed and opaque algorithms

"Algorithms for the extraction and management of work-related data that are opaque and 'closed', whose construction criteria remain unknown and inaccessible to workers". This is one of the most interesting passages of the document to understand what is happening in bank branches.

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The goal, legitimate, is efficiency, cost-cutting and the pursuit of profit; through what means? A 'scientific measurement of individual performance' and an 'obsessive management control through comparative assessments based on the extraction of data and productivity indicators'. Perhaps the means are less legitimate. It would suffice to recall the Pope's recent encyclical, Magnifica Humanitas, on artificial intelligence.

Privacy and Health

More simply, the representatives of bank workers (there are 260,000 of them in Italy) line up the problems arising from the use of these new instruments. 'With such second-generation commercial pressure instruments, not only privacy is put at risk, but also and above all social cohesion in the world of work,' reads the document. The violation of privacy is no small matter. And then there is the damage to health: work-related stress is a well-known phenomenon in connection with budget sickness. This time, however, it goes further.

What is detected is precisely 'an emotional abandonment (so-called 'quite quitting'), which invariably results in disaffection, in a sense of estrangement from corporate objectives, pursued with increasingly aggressive policies'.

The Great Abandonment

A rather bleak picture already described in the La Sapienza University research carried out in collaboration with the Uilca trade union (see Plus24 of 14 March).

What are the effects of this situation? The great abandonment, 'the flight of entire masses of workers at the first threshold of early retirement age. Nor is the abandonment by younger workers negligible'. This last point is among the most relevant: lending institutions, it seems, not only have difficulty attracting talent but also fail to retain it.

Climate Survey

The trade unions then call for more frequent company climate surveys precisely to monitor and find solutions to a rapidly deteriorating picture.

Among other things, it is pointed out to banks, on the subject of sustainability, that 'social sustainability financial reporting should not only be a legal obligation, but a way of presenting oneself to the markets as a subject worthy of the trust of customers and employees'.

Soluzioni

The union platform calls for 'making the various provisions' on trade pressures already provided for in the expired collective agreement more binding. In addition, the introduction of a new article on health and safety is proposed. We will see how the negotiations go in the coming weeks.

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