Market

Milan attracts but does not include: the hinterland better meets demand

The analysis on the first half of 2024 presented by the Chamber of Commerce of Milan, Monza and Brianza and Lodi photographs a market that is stable but expanding outside the Milanese borders

by Margherita Ceci

Milan skyline with modern skyscrapers in Porto Nuovo business district in Italy

3' min read

3' min read

Milan is no longer a single city, but a vast metropolitan territory. This is the great theme around which the reflections on urban development - and therefore construction - of those who deal with real estate in the Milanese city revolve. "As a Chamber of Commerce we already represent the expansion of boundaries; Milan must now do the same by comparing itself with neighbouring realities," said Vincenzo Albanese, member of the board of the Milan, Monza and Brianza and Lodi Chamber of Commerce, during the opening session of the conference '#Home: data, analysis, prospects' held on 2 October at the Milan Chamber of Commerce.

The main issue is one: Milan is attractive but not very inclusive. But to understand the reasons for this, we need to start from the half-yearly data for 2024, analysed by the Chamber of Commerce Institute using data from Fimaa, Fiaip, Anama and the Agenzia dell'Entrate. The market in and around Milan in the first six months of the year remains stable, with prices continuing to rise, albeit slightly (we are between 1 and 5%, with peaks of 7% only in Monza city centre). But as prices rise, transactions come to a halt, and average sale times lengthen (we are currently around 5 months). At the same time, those places outside Milan that are well connected to the city, such as Monza and Lodi, are increasing the most.

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Prices and listings up, transactions down

"The hinterland grows because it welcomes," said Emanuele Barbera, of Anama Milano, during the meeting, "not only people but also businesses, which in Milan are not able to cope with the fee". So much so that in the city perimeter transactions continue to decline: -13% Q1 2024 on Q1 2023; -7% Q2 2024 on Q2 2023.

The rental market is not faring any better, with stipulations falling slightly, especially as regards classic 4+4 contracts (agreed rents, on the other hand, are growing). "The supply is also increasing," notes Albanese. "If we look at the rental advertisements on Immobiliare.it for 2024 and compare them with 2023, we can see that the number of rental contracts has risen by 75 per cent. It means that although demand is high, customers are either unable to afford to rent or cannot find properties that meet their needs.

The real estate offer

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Because in all this there remains another major issue affecting Milanese (and national) housing: the existing housing stock is in need of intervention and renovation. And this in order to respond as much to rental demand as to that of buying and selling. "New buildings are more attractive to buyers. They have better energy performance, banks offer subsidised mortgages, there is no renovation to be done. So much so that 12.6% of annual transactions in Milan are done on new. The problem is that Milan is a small city, and we have no prospects for new construction sites'.

In short, new is better, for private individuals but also for investors. "The costs of replacing an old building with a new one are higher than building the new one on green land," explained Carlo Cerami, president of Redo, a real estate fund manager whose main investors include Intesa Sanpaolo, Cassa Depositi e Prestiti and Fondazione Cariplo. First obstacle for investors then: Meneghine real estate often needs to be replaced. Not only that: unlike asset classes such as data centres, hotels and commercial, in the Milanese residential sector investors are discouraged by the administrative timelines, which are long and subject to slippage. This is no small factor, considering that Milan's housing plan relies on public-private partnerships to remake the city's housing stock. "Investors ask the municipality for the so-called 'administrative fast-track': no bureaucratic delays, projects in three years instead of ten," Cerami continues.

Affordable housing

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In addition to this, what investors are asking for is to reserve a share of the financed flats for the free market. Because as of today Milan is betting everything on social housing - affordable housing -, which after a slowdown in 2016-17 should now see around 10,000 new flats in the coming years. "Tourists are fine, commerce is fine, but Milan is historically the city of work, and it has to live up to its history, made up of social balance, with neighbourhoods in which well-off people and poorer segments of the population coexist, but which are united by work," commented the Milan City Council's housing councillor. "We need to revive the social housing market. They will be permanently rented flats, with price not exceeding 80 euro per square metre. To do this, however, public-private partnerships are essential'.

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