Moltiply (formerly MutuiOnline): goal is to increase revenues generated abroad
The group, also with M&A, wants to consolidate business across borders Focus on net working capital. The risk associated with artificial intelligence
class="dinomecognome_R21"> Vittorio Carlini
6' min read
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6' min read
Continuing to expand abroad, increasing revenues within the business division called Mavriq. It is among the focuses of Moltiply, formerly MutuiOnline, to support the company's business.
The group, whose top management the Letter to the Saver heard from, recently entered the Dutch market. The landing took place with the acquisition of Pricewise, which is a company active in the online comparison and brokerage of energy, Tlc and insurance contracts. A move, precisely, aimed at greater internationalisation of the business. True! Moltiply, at the beginning of July, went shopping - again within the Mavriq division - for the Italian Switcho. That is to say: a digital platform that searches for and selects the best offers in the world of energy. This latest move, however, does not contradict the stated strategy. The former MutuiOnline in fact, on the one hand, aims to expand - also in the local market - in the growing business of customer support in the energy sector; and, on the other hand, wants to articulate the business more across borders.
The Strategy
An expansion abroad that, on closer inspection, follows certain guidelines. The group is present in Mexico, France, Spain and Holland. The plan, to date, is to consolidate in the markets indicated. Of course! Should the right opportunity for M&A arise, with the right quality/price ratio, Moltiply also says it is ready to look at other countries. Essentially Western Europe. In general, however, the priority remains - precisely - to gain market share in those states where it has already planted the 'flag' of its presence. This is an expansion which, while not disdaining further acquisitions, should be achieved more through internal lines. That is to say: the group is intent on - for example by transferring its own skills where they are needed - making the acquired companies grow. So much so that, if to date about one third of the revenues of the Mavriq division come from abroad, the aim - in the medium term - is to increase the share to at least half (again of Mavriq's revenues). A target which, as Mavriq itself is expected to accelerate, should increase the incidence of revenues generated abroad on the consolidated turnover.
The dynamics of divisions
.Yes, the consolidated turnover. But how are the divisions of the company performing? The company recently renamed its business. Moltiply, the name of the parent group, is also the name used for the former Business Process Outsourcing (Bpo) area. That is, essentially the outsourcing of processes (from managing a mortgage or personal loan to insurance claims) for banks, companies, brokers and asset management companies. The second division, on the other hand - formerly the Broking division - is attributable to Mavriq. It is responsible, among other things, for the distribution, usually remotely, and online price comparison of credit and insurance products. As well as the entire price comparison business: from e-commerce to utilities and telecommunications.
Well: over the years, Mavriq has seen its incidence increase both in terms of revenue and Ebitda. On the first line of the income statement, this division was worth 39% of revenue in 2019 and Moltply the remaining 61%. Subsequently, Mavriq rose to 43% (2021) and reached 47% last year. With regard to profitability, on the other hand, the dynamic - also in the wake of the higher margins of Mavriq compared to Moltiply - is even more pronounced. In 2019, the former Broking division accounted for 47% of all Mol. In 2021, the incidence rose to 55%, and in the past year it has settled at 56%. In short: the trend - also confirmed in the first quarter of 2024 - is clear. Is this dynamic continuing in the medium term? The answer is positive. The former MutuiOnline, while emphasising that it wants to maintain a balanced breakdown and forecasting the growth of both divisions, indicates that Mavriq is likely to assume a greater weight. Thus, it makes sense to assume that - in the medium term - at the level of Mol, between Mavriq and Moltiply, the ratio consisting of 60% for Mavriq and 40% for Moltiply may be reached.



