More and more singles also in the housing market

The number of people living alone is increasing in Italy, and the phenomenon is also reflected in the property market. According to the latest analysis by the Study Office of the Tecnocasa Group, in the first half of 2025 single buyers represent 32.8% of the total, up from 31.5% in the same period of 2024.

This trend is part of a wider change in society: single-person households have reached 36.2% of the total according to ISTAT, with peaks of up to 57% in Milan. Forecasts indicate that by 2050 over 41% of Italian families will be made up of single people, while only one in five will be formed by a couple with children.

'The real estate market will have to take these demographic changes into account in order to offer housing solutions in line with the new social order,' Tecnocasa stresses.

Among single buyers, the main home remains the predominant motivation, with a share of 81.8%, while purchases for investment fall to 14.8% (they were 17% a year ago). Holiday homes, on the other hand, stop at 3.4%.

The most sought-after types remain three-room apartments (35.1%) and two-room apartments (32.1%), but interest is also growing in four-room apartments, which will account for almost 13% of sales in 2025.