No summer holidays for 31% of families

In 2024 they were 27%, while this year 31% of families did not allow themselves a single day's holiday during the summer: this was stated by the Findomestic monthly observatory in September, according to which 28% of those who went on holiday reduced them to a few long weekends or a few days (they were 20% in 2024), while 67% perceived rising costs, especially for restaurants, bars and beaches.

The shorter duration of holidays has also contributed to lower average expenditure: in summer 2024 a family of three spent an average of EUR 2,017, in 2025 this dropped to EUR 1,847. Families of four or more spent more than EUR 300 less in the last year: from EUR 2,315 in 2024 to EUR 2,007 in 2025. According to Findomestic, this is also the result of holidaymakers' shrewdness: 63% say they have spent as much as they planned before their holidays and 14% less due to perceived price increases especially for restaurants and bars (69% of those who went on holiday) but also for beaches (61% from 41% in 2024) and hotels (60%).

"It seems that the summer," comments Claudio Bardazzi, head of the Findomesticc Observatory, "is restoring consumers' desire to invest in durable goods, even if the investment will then have to come to terms with market conditions and family budgets. It is, however, a good viaticum to open the autumn shopping season that will culminate with Black Friday and Christmas".