Olfattorio focuses on ethical and sustainable fragrances

Olfattorio expands its brand roster with Atelier Materi, a French haute perfumery Maison that it will distribute exclusively. The brand, founded in 2019, stands out for its craftsmanship excellence and ethical approach in the creation of its fragrances.

Its philosophy is indeed the artistic and sustainable processing of raw materials. The name 'materi', which means 'matter' in Breton, reflects the essence of the brand: careful and meticulous research that transforms raw materials into unique olfactory creations.

Founder Véronique Le Bihan, inspired by her Breton origin, considers perfume as a work of art, similar to architecture and design, where materials and their transformation are at the centre of the creative process.

The house places a strong emphasis on the ethical sourcing of raw materials, carefully selecting natural resources from the world's best terroirs, respecting local communities and the environment. The fragrances are made with natural ingredients and handcrafted in France, in line with the House's vision of promoting sustainable and responsible luxury. This focus is reflected not only in the fragrances, but also in the design of the bottles and packaging, made with the same care and craftsmanship.

Convinced that the soul of a creation lies in human labour, Atelier Materi collaborates with craftsmen and artists at every stage of the process, from the collection of raw materials to the creation of the finished product. Each fragrance is the result of teamwork that enhances the beauty and uniqueness of the raw materials.