A day between myth and future: Journey through the Bmw Museum
The Bmw Museum celebrates the union of German technology and Italian design in the exhibition 'Belle Macchine. Italian automotive design meets Bmw excellence' open in Munich for two years.
4' min read
4' min read
For a car enthusiast, certain experiences amount to a pilgrimage of sorts. Visiting the Bmw Museum is not just a stroll through gleaming bodies and legendary engines, but a total immersion in the design, technology and spirit of a brand that has written memorable chapters in the history of the car with a capital A. This year, the exhibition dedicated to 50 years of the Neue Klasse adds further appeal to the journey.
Crossing the threshold of the museum's iconic circular structure, next to the legendary Four Cylinders, the eye is immediately caught by a moving work of art: 714 suspended silver spheres dancing in mid-air, performing the metamorphosis from idea to form that leads from a sketch to the idea of a car. It is the 'kinetic sculpture' that symbolises the inspiration behind each new BMW model, a poetic introduction to the section called 'House of Design' .
Descending to the next levels of the museum is like leafing through the pages of a family album: in the "Atelier" one encounters the prototypes of the future, such as the BMW Vision Neue Klasse, a concept car that revisits the identity that revolutionised the concept of the medium-sized saloon in the 1960s in an electric and sustainable key. A reinterpretation that has nothing nostalgic about it: it is rather a declaration of intent towards a zero-emission tomorrow, but with the same stylistic audacity as fifty years ago.
The beating heart of the museum is the celebratory exhibition 'The fresh face of Bmw - 50 Years of Neue Klasse', dedicated to the model family that began with the 1961 Bmw 1500. Walking through the exhibits, it becomes clear why that car was considered the salvation of the company. After a difficult decade, threatened even by the takeover by Daimler-Benz, Bmw decided to take a risk: thus was born a sedan with a 1,500 cc engine with 80 hp, rear-wheel drive, a rigid chassis and a modern, clean-cut look, the result of collaboration with Italian designer Giovanni Michelotti .
That elegant and sober line - far from the American excesses and baroque aftermath of the post-war period - became the basic architecture for all future production of the House of the Propeller. This is where the second core of the visit comes in: the exhibition 'Belle Macchine. Italian car design meets Bmw excellence', a celebration of the tricolour influences on Bavarian bodies.





