Crisi demografica ed emigrazione,le giovani imprese calano del 12%

Industry

'Our commitment is to show that the future is full of possibilities'

8 July 2024

3' min read

"We can be happy with the records that our region holds, in the economic field, at the Italian and European level. But our responsibility is to figure out how to maintain these records. It is important not to stop at the excellent results and to pay the utmost attention to the alarming data on the new generations and the difficulty they have in entering the business world'. Jacopo Moschini, president of the Giovani Imprenditori di Confindustria Lombardia (Young Entrepreneurs of Confindustria Lombardy), does not hide the critical aspects revealed by the figures on youth entrepreneurship and, more generally, on the future prospects of the new generations.

Jacopo Moschini. Presidente Giovani Imprenditori Confindustria Lombardia

How to maintain primacy?

We know that companies look for young people and young people look for companies, yet we struggle to connect this supply and demand. So we, who are the ruling class of the present, are also the glue between new and old generations. This is why at the Regional Summit on 26 June in Mantua, in addition to companies and institutions, we involved student associations, the youth of Politics Hub, trade union representatives of youth associations and UniversityBox, to create a dialogue between all stakeholders.

Why are youth enterprises decreasing even in a dynamic region like Lombardy?

It is the result of a combination of cultural and bureaucratic factors, and of an Italian context that is still not very favourable to entrepreneurship. At Confindustria, we have been working for some time on cultural factors in particular, opening up our companies to young people and spreading business culture, also to overturn a distorted narrative of the figure of the entrepreneur.

What more could territorial and national institutions do?

Spreading knowledge of what enterprises are and what value they generate for the territory and the community. Spreading the history of the many champions of Made in Italy from the post-war period to today. Young people know every detail of the sporting exploits of their favourites - and that's fine - but they have no idea who Enrico Mattei or Adriano Olivetti were.

What initiatives have you put in place as Confindustria Lombardia to support youth enterprises?

In Lombardy, the Confindustria system is aware of the importance and strategic nature of actively involving the younger generations in employer associations. Since the beginning of my presidency, the focus on the new generations has been an essential point, with repercussions in the territories through initiatives and involvement activities. Doing business is a matter of pragmatism, so we do not limit ourselves to dialogue: together with UniversityBox, the largest network of students in Italy, we have created the 'Meet your future' project, our concrete commitment to break down mental barriers and build a bridge between young people and job opportunities. We want to show that the future is full of possibilities and that every young person has the potential to play his or her own game.

What advice would you give to a young person who dreams of being an entrepreneur?

My advice is to develop your own ideas and passions, even if it seems an impossible task at the outset: always try to remain curious, to learn continuously and to surround yourself with people who share the same vision and enthusiasm. Finally, community support is crucial. My final suggestion is to collaborate and share your experiences while learning from each other. The strength of the entrepreneurial network is a powerful catalyst for success. This is where the associative factor comes into play: a family where one learns the ability to persevere and becomes aware that one is not alone in facing daily challenges.

Giovanna ManciniRedattore ordinario
- @mancinica
Luogo: Milano
Lingue parlate: Italiano, inglese, tedesco
Argomenti: Industria del design e arredo, made in Italy, cronaca di Milano, consumi, industria del commercio, e-commerce
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