Pattern relaunches on innovation with Dual Innovation Hub
Leading design group for the luxury sector starts cooperation with the Designtech pole in Milan and Magnolab (Biella)
It is called 'Changing the Rules of the Game' and is the programme developed by the Pattern Group, Italy's leading textile design and production centre for the world of Luxury, with headquarters in Turin, to relaunch its industrial innovation strategy.
A dedicated Corporate Innovation team, strengthened by cel Luca Sburlati, together with Maurizio Savioli, Group General Director, is working on the new programme.
At the heart of the new ecosystem is D-house - Dual Innovation Hub - the platform through which the Pattern Group anticipates market developments and translates emerging technologies, new materials and development models into concrete industrial solutions at the service of luxury brands.
The model is one of open innovation, in an ecosystem key, thanks to the partnership with the Milan-based technology and innovation hub Designtech and the synergy with Pattern's production hubs. 'This approach,' the Group explains in a note, 'allows for the development of tailor-made solutions for brands, transforming experimentation into industrial applications.
The Hub specifically looks to the new generation of creatives and facilitates the technology transfer of new design ideas in the textile sector. The decision then to locate itself within Designtech offers brands privileged access to technologies, skills and development opportunities, reducing R&D time and costs, and facilitating the emergence of pilot projects carried out directly in collaboration with the Group's production sites.
