Pedrali, revenues stable thanks to domestic market, Mediterranean and Gulf

It's a menu full of novelties, the one Pedrali is offering visitors to this year's Salone del Mobile: nine product families, including one signed in collaboration with the duo Formafantasma and another with Amdl Circle.

If for the brand from Bergamo the partnership with the pairing of Simone Farresin and Andrea Trimarchi represents a novelty, the work with Michele De Lucchi's studio continues the comparison that in 2023 (on the occasion of the 60th anniversary of the foundation of the company) resulted in the inauguration (inside the headquarter in Mornico al Serio) of the Pedrali Pavilion, a structure created temporarily but destined (in the autumn) to become a permanent exhibition and cultural space where designers, architects, students and young people can meet and learn about the local manufacturing industry.

The pavilion at the fair is curated for the fourth consecutive year by DWA, or Alberto Artesani and Frederik De Wachter, another expression of the Milanese 'scene'. "This is our 37th participation," says Managing Director Monica Pedrali: "The fair is the accelerator of our dreams, the occasion that turns them into reality, the annual goal that mobilises the energies of our entire community, well aware that the fair is a unique opportunity for storytelling, a moment of unparalleled visibility. There is no other event of such magnitude and power at international level, so capable of attracting people and generating innovation'.

On the subject of internationality and numbers: 'In 2025 we have confirmed the turnover of 2024, around 115 million euro,' adds Monica Pedrali. 'A figure that is far from being taken for granted, considering the geopolitical complexities that were already emerging last year. We are satisfied with the results, sustained both by domestic demand (Italia grew by 6%) and by some foreign areas that compensated for the decline in other markets. We are strongly projected beyond our borders, we export 85% of what we produce. Growth has been registered above all in the Mediterranean countries and in those of the Gulf area: a region in strong expansion, on which there are now many question marks'.