Polestar, 31% lower emissions per car sold by 2020

In an automotive market that oscillates between political uncertainties and timid returns to thermal engines, Polestar is moving swiftly along the road to decarbonisation. The Sustainability Report 2025 certifies an ambitious goal: a 31% reduction in greenhouse gas emissions per car sold by 2020.

The figure is surprising when read in conjunction with the brand's industrial growth. Over the same period of time, the Swedish manufacturer has exceeded 60,000 units per year, expanding into 28 markets and diversifying production in three different countries. The credit for the drop in emissions goes to the massive use of renewable energy in battery production and the success of the Polestar 4, the most environmentally friendly model in the range.

"Electrification is not only a sustainable choice, it is the smartest choice," said CEO Michael Lohscheller, emphasising how unstable oil prices are turning autonomy anxiety into 'anxiety at the pump'.

At the same time, Polestar has reset the target for Project 0, the challenge to create a net-zero emission car without offsets: the new deadline is set at 2035. The research nerve centre remains the Mission 0 House in Gothenburg, where cutting-edge technologies such as ultra-low emission steel and bio-based textiles are being developed, supported by SEK 100 million in funding. The current collaboration involves five Swedish university institutes and six companies.