Audiradio data

Radio 24, audience growth continues: 2.6 million daily

For the broadcaster of the Il Sole 24 Ore Group, an increase in social activity: followers at 2.7 million (+32%)

3' min read

Translated by AI
Versione italiana

3' min read

Translated by AI
Versione italiana

The year 2025 closed, for the radio world, with an audience of 35 million on the average day and 7.7 million in the average quarter-hour (AQH).

This is what emerges from the data released by Audiradio on radio ratings for the whole year 2025 (28 January-22 December) and the fourth quarter 2025 (14 October-22 December) for national broadcasters and the second half-year for local broadcasters (24 June-22 December).

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RTL 102.5 is confirmed - for the whole of 2025 - as Italy's leading radio station, with 6.616 million Italians listening every day, followed on an average day by Radio Italia Smi (6.4 million); Rds (6 million); Deejay (5.4 million); Radio 105 (4.98 million); Radio Kiss Kiss (4 million); Rai Radio 1 (3.1 million); Virgin Radio (3 million); Radio 24 (2.6 million) and Rai Radio 2 (2.56 million), to round off the top ten.

Specifically with regard to Radio 24, the path of growth continued on all parameters, confirming the high level of loyalty and strong appreciation of the editorial offer. The evolution of the multi-channel strategy and the strength of the Radio 24 brand were rewarded, based on the credibility of the information and the quality of the content, both in the GR and in the programmes.

Radio 24's community is also expanding thanks to its social media activity, with over 2.7 million followers in 2025, marking an increase of 32% compared to the previous year. The podcast offer - which is constantly evolving thanks to Radio 24's great narrative and in-depth analysis capacity - registers an average of 9 million listeners per month, marking its best ever peak in October with 10.2 million listeners. In 2025, 16 new original podcast series were produced, which, added to the new seasons of continuous podcasts, bring to a total of 540 new episodes broadcast on Radio 24's platform (Website, Mobile App, App for Ctv and Alexa) and on all on-demand listening platforms.

'Radio 24's ongoing commitment to the strategic development of Radio 24 towards an evolved multi-platform system,' comments Il Sole 24 Ore Group CEO Federico Silvestri, 'has allowed us to offer our audience an increasingly wide range of entry points. This work has successfully increased the engagement and loyalty of our listeners. We are very satisfied with these results, which are the result of a strategy that involves the entire group and aims to enhance our assets in the challenging context of the digital age. Radio 24 represents a fundamental piece in the multimedia information ecosystem of the Il Sole 24 Ore Group, thanks to its ability to evolve and integrate with the Group's other media, a characteristic that is particularly appreciated by a market that has chosen the many cross-media projects on offer".

"The growth in editorial approval is once again the best recognition for the entire editorial staff and all the staff who contribute to the success of the radio station every day. A recognition of the timeliness and quality of Radio 24's information, even more significant in a media context marked by fake news and disinformation," says Radio 24 Director Fabio Tamburini.

For the deputy executive director of Radio 24, Sebastiano Barisoni: 'Radio 24 thus confirms itself as a point of reference in free, autonomous and competent information, capable of evolving and taking advantage of new possibilities of fruition, as in the case of podcasts, without losing its original vocation, that of authoritative information and quality reporting rewarded by listeners'.

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