Public TV

Rai, the choice of financial advisor for the Real Estate Plan is on track

In contention are Kpmg and Lazard. Possible decision on the appointment at next week's board meeting

by Andrea Biondi

La sede di Firenze della Rai

4' min read

Translated by AI
Versione italiana

4' min read

Translated by AI
Versione italiana

The choice for the advisor that will give practical shape to Rai's real estate plan and, in particular, the sale of the planned assets, is in the final stages. According to the Sole 24 Ore, Kpmg and Lazard are in pole position for the appointment. And the decision could be made official as early as next week's board meeting.

For a Rai that, on the 'editorial' side, is experiencing an (umpteenth) moment of turmoil linked to the Petrecca case and the controversy over the renouncement of Andrea Pucci as co-host of the third evening of Sanremo, there is another that, on the corporate side, sees the closing of the circle on a crucial step approaching. The advisor for the Real Estate Plan will in fact have the task of managing one of the most impressive asset reorganisation operations in the company's history, a fundamental step for the transformation of Rai into a modern 'Digital Media Company', according to the statements made by the top management when the Plan was approved.

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Meeting with trade unions

On the subject, the trade unions Slc Cgil, Fistel Cisl, Uilcom Uil, Fnc Ugl, Consal Libersind, Snater, Adrai (for Rai managers) and Usigrai and Unirai (for Rai journalists) met with Rai's general manager, Roberto Sergio, on 2 February. There the company, reads a Slc CGIL statement, 'reconfirmed its willingness to continue with the full implementation of the Industrial Plan, based on the two pillars of the Real Estate Plan and the Industrial and Production Plan, with the aim of ensuring sustainability, efficiency, and the definitive transition of Rai towards a modern Media Company'.

The continuation of the note then highlights how the public TV station has taken stock of the most sensitive dossiers of this Plan, which, together with the Industrial Plan, is among the main activities followed by the Rai CEO and his staff. These dossiers include Milan, Rome, and some regional offices earmarked for alienation.

The Milan case

Milan is the emblematic case. Rai has confirmed that there will be no 'bridge' move between Corso Sempione and Via Mecenate: you will stay where you are until the new production centre at MiCo is ready. Here, according to Sole 24 Ore, Rai's goal would be to arrive by 2032 with four active studios in operation and, in addition, a multifunctional studio for radio. The construction - costing an estimated 120 million - is to be paid for by Fiera Milano; Rai will enter with a 27-year lease of 5.9 million a year. This new hub will make it possible to overcome the current inefficient fragmentation between the capital's venues, bringing the entire Milanese production under one roof.

The situation in Rome

In Rome the picture is twofold: removals already done and major work in progress. The new headquarters in Via Alessandro Severo has a 9+6 year lease, which, the unions write, has been denied to be 27,500 euro per month, but instead provides for costs to be scaled up over time. This office is now fully operational and the emptying of the Viale Mazzini headquarters is practically complete, in view of asbestos abatement and radical restructuring. On the production front, the new studios in Saxa Rubra should be ready for the 2026-27 season, with the divestment of the Foro Italico and a significant saving on rental costs.

At the meeting with the unions, RAI also added that by December 2026 the rented flats between via Asiago 1, via Montesanto 52, viale Giulio Cesare and the surrounding area will be disposed of, with a gradual reallocation of personnel. As for the Teatro delle Vittorie, at the centre of a public campaign against its divestment, the company recalled structural costs estimated at around 12 million and the uneconomic nature of maintaining it: the road, for now, remains that of alienation.

Locations in the Peninsula

Outside the capital, the timetable remains tight: in Naples the redevelopment of the Auditorium and Polifunzionale continues, to be completed by 2030; in Turin the new Hub Teche is being built and non-strategic properties are being disposed of, while desk sharing is set to become a widespread model. But the Plan is also an operation to 'clean up' costs through sales. The advisor that will be chosen will have to manage a package of assets that are no longer strategic, which includes the offices in Genoa, Venice (the highly-prized Palazzo Labia, with Tiepolo's frescoes inside, which was attempted to be sold back in 2010) and the historic Florence office. It is precisely for the Tuscan capital that a technical assessment is underway: a new location near the airport has been identified, but Rai Way is checking that there is no interference between radio and television signals and air signals.

The Rai Way match

As for the tower company controlled by RAI (65%), only a brief passage would have been made. At the moment, however, there would be no update: on the possible marriage with Ei Towers the parties are working. Rai, F2i and Mfe (the latter two as 60% and 40% Ei Towers shareholders, respectively) have extended the terms of the memorandum of understanding (MoU) regarding the aggregation by six months, starting at the end of September 2025.

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