Tourism

Sardinian ports: 54 luxury and ultra-luxury cruise ship berths by December

Porto di Cagliari Adobe Stock

3' min read

Translated by AI
Versione italiana

3' min read

Translated by AI
Versione italiana

Sardinia’s ports are focusing on luxury cruise tourism.

From now until 27 December, 54 port calls by luxury and ultra-luxury vessels have been scheduled. Kicking off this segment is the arrival in Olbia of the Sea Cloud Spirit, a 138-metre-long vessel with three square-rigged masts, designed – like all vessels in this segment – to reach ports and destinations not always accessible to the large ships of the contemporary market.

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A growing sector

And this tourism sector is showing steady growth, as highlighted by the Sardinian Ports and Maritime Authority.

Of the 298 port calls scheduled for 2026, the updated programme includes 96 relating to the luxury and ultra-luxury segments, with an estimated 26,500 passengers out of the more than 800,000 cruise passengers expected this year. “These figures are modest in terms of volume but, when multiplied by an average spend ashore conservatively estimated at 250 euros (though which could, in some cases, exceed 1,000 euros) – as the Authority points out – compared with around 45 per contemporary passenger, would bring significant economic benefits to the area during a period of low visitor numbers.”

‘Furthermore, the growth of the international market is seeing an increasing number of new high-end hospitality brands emerge, starting with the hotel chains themselves.’

Docks: Cagliari and Olbia top the table

The geographical distribution of port calls reveals a high degree of coverage. Cagliari has 46, Olbia 29; but it is Golfo Aranci, Porto Torres and Arbatax that show the most pronounced specialisation: at the port in Gallura, all 8 port calls made belong to the luxury segment. In Porto Torres, the entire schedule consists of 9 high-end calls; in Arbatax, 4 out of the 5 scheduled calls.

Another feature linked to the luxury sector is the multi-port itinerary. In the 2026 timetable, for example, the Belle des Océans operates the Porto Torres–Olbia route six times and, between 23 and 26 October, extends the same itinerary to include the port of Cagliari.

The value of cruise tourism 

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“The 96 luxury and ultra-luxury port calls scheduled this year at ports across the Sardinian network confirm that high-end cruising is now an integral and structural part of the island’s market,” comments Domenico Bagalà, Chairman of the Port Authority of the Sardinian Sea. The interest shown by new international operators and the arrival of major hospitality brands demonstrate Sardinia’s ability to establish itself as a competitive destination for high-quality cruise tourism. The concentration of port calls during the shoulder months presents a tangible opportunity to develop new seasonal patterns, with widespread benefits for the port areas and the entire hospitality sector.”

Growth on the horizon

A growth plan is on the horizon. “This is a path we intend to strengthen by sharing marketing strategies with institutions, airport operators, service providers and airlines,” he adds. The consolidation of intercontinental connections via Olbia also opens up the real possibility of developing home-port functions at several airports within the System, bringing to our regions not just a one-day stopover, but the stay that precedes and follows the cruise. These are essential tools for further consolidating the presence of the Port Authority’s ports on the main routes of the global high-end cruise industry.”

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