The stages of Villaggio Italia

The first Italy Village was inaugurated in Los Angeles (United States). In its six-day stop, from 3 to 8 July 2024, it recorded exceptional numbers. A total of 72 thousand visitors admired the most beautiful ship in the world and the excellence of Made in Italy on display in the Village. Of these, over 42 thousand boarded Nave Amerigo Vespucci. Sold out for all the activities of the Villaggio Italia programme: 30 events and 140 hours of shows. Great interest also for the screenings of Italian films by the Venice Biennale's International Film Festival.

Impressive turnout also in Tokyo (Japan): about 63 thousand Japanese people visited the Italy Village in Tokyo and almost 25 thousand boarded Nave Amerigo Vespucci. The initiative also had a great following on social networks, where on the six channels dedicated to the Vespucci Tour (Facebook, Instagram, Tik Tok, LinkedIn, X and Youtube) the contents published obtained over 65 million views with 8.5 million interactions. Appreciation also for the wines brought to Japan by Regione Piemonte.

The Vespucci World Tour and the Italy Village have also conquered the North of Australia, where the Italian Navy's training ship, ambassador of Made in Italy in the world, stopped in the city of Darwin, the closest point of Australia to South-East Asia, never reached on previous voyages. During the three-day stop of the Villaggio Italia in Darwin there were more than 28 thousand visitors, of which almost 15 thousand went on board Nave Amerigo Vespucci.

The Singapore stop was inaugurated by the Deputy Minister of Enterprise and Made in Italy, Valentino Valentini. During its five-day stop in the city-state to the south of Malaysia, despite major restrictions by the local port authority, the Italy Village was visited by 45 thousand people, of whom about 22 thousand boarded the Navy's training ship, Italy's ambassador to the world. At the fourth stage of the Italy Village at the Marina Bay Cruise in Singapore, developed on an area of about 15 thousand square metres in front of the skyline of the city, a leading logistic and financial hub in the Asian quadrant, worked a staff of about 600 people, of whom 100 Italians.

For the Navy's iconic sailing ship, it was the first port of call in its 93-year history in the megalopolis overlooking the Arabian Sea. Mumbai, among Indian cities, is the most sensitive to the fascination of Italian culture. The Indian stop, like the previous ones, was a genuine success with 48,000 visitors to the Villaggio Italia, more than 19,000 of whom boarded the Nave Amerigo Vespucci.