The Excellence Brands Torino network is expanding and is investing in young people
An analysis by the UI Research Centre reveals that growth over the past decade has been more robust than the industry average
A core group of outstanding ‘Made in Turin’ brands, established 15 years ago, which has managed to withstand market pressures and grow better than the industry average, and which is now seeking to embark on a new chapter by changing its name – from Exclusive to Excellence Brands Torino – and strengthening its commitment to the younger generations, inclusion and sustainability.
The Turin-based network of excellence, founded on the initiative of entrepreneurs such as Paolo Pininfarina and Licia Mattioli, now comprises 31 companies, spanning eight different product sectors, with nearly 4,500 employees, turnover of 1.3 billion and an average export share of 43 per cent.
A study carried out by the Research Centre of the Turin Industrialists’ Union compares the average performance of companies in the Network over a decade with that of a sample from the Industry Report. The analysis shows that the companies in the Network have recorded stronger growth than the sample: value added rose by 91 per cent compared with an average of 50 per cent; turnover increased by 89 per cent compared with 56 per cent; and, in terms of investment trends, intangible assets made the difference.
“We want to promote,” explains EBT’s president, Giulio Trombetta, who is also chairman and chief executive of Costadoro, “a model of excellence that stems from the expertise and history of our companies, but which hinges on our ability to generate value for the local area and to act responsibly towards future generations.”
The second edition of the postgraduate master’s programme in Innovation and Management for SMEs, organised in collaboration with the Department of Management at the University of Turin and SAA (School of Management), forms part of this initiative. Among other things, the programme includes contributions to the course content from senior managers at companies within the network, as well as a three-month work placement.
